Cox HTC Hero Android PhoneCox HTC Hero Android phone

When we brought your the first pictures of a Cox HTC Hero back in May, we were expecting it to only be a test device -- it's not a young phone, after all. But Cox has just launched its wireless service in a trio of markets -- in Orange County, Calif., Omaha, Neb., and Hampton Roads, Va. -- and the Hero the HTC Desire are among the new carrier's ranks.

The Desire's going for $69.99 after two-year contract and $100 rebate, and the Hero's just $49.99 after contract and rebate. Voice plans will start at $39.99, and, and unlimited data runs $30 a month. [Cox via Bloomberg]