Cricket Communications is going national, with its Muve Music phones hitting 1,300 Best Buy stores. And they're kicking things off on Sept. 25 with the Samsung Vitality (that's it above) and the ZTE Score. The Vitality (be sure to check out our hands-on) runs $199, and the Score $129. The lineup will also expand to select Walmart and Dollar General stores, and from HSN.
The smartphones can take advantage of Cricket's all encompassing data plans, which also have access to the Muve Music catalog, bringing unlimited voice, data, text messging, music downloads and more for as low as $55 a month.
Full presser's after the break.
Cricket to Introduce Unique New Nationwide Cricket Products
Into Best Buy and Best Buy Mobile Locations Nationwide
~ Muve Music Leads Cricket Products into Best Buy ~
~ Company Unveils New Monthly Service Plans, Soon to be Available in Best Buy and Best Buy Mobile Specialty Stores Nationwide ~
SAN DIEGO – September 22, 2011 – Cricket Communications, Inc., a leading provider of innovative and value-driven wireless services and a wholly-owned subsidiary of Leap Wireless International, Inc. (NASDAQ: LEAP) and Best Buy, the nation’s largest consumer electronics retailer, today announced the upcoming introduction of Muve Music and new, all-inclusive nationwide Cricket monthly voice products into more than 1,300 Best Buy and Best Buy Mobile specialty stores nationwide. These new products, will be available beginning Sunday, September 25, enable Cricket to bring its industry-leading value proposition to an expanded nationwide audience. The announcement is part of Cricket’s major retail expansion announced today that will result in Cricket products and services being available to consumers in additional markets across the country.
“Our partnership with Best Buy, one of the country’s most trusted names in national retail, will allow Cricket to significantly expand our distribution footprint nationwide with products like our popular music service Muve Music which is among the fastest growing music services in the country,” said Doug Hutcheson, president and chief executive officer of Leap. “These products feature nationwide coverage and no contracts. Several of them are being offered by Cricket for the first time and are customized and unique to Best Buy.”
Cricket’s fast-growing music service Muve Music, that is winning the praise of customers and critics alike, will headline the selection of Cricket’s products and services in Best Buy. Ultimately, three handsets will be available with Muve Music at Best Buy for the holiday shopping season. The recently launched Samsung Vitality smartphone will be available for $199.99 (MSRP). In addition, Muve Music will be available on the newly-launched ZTE Score smartphone for $129.99 (MSRP). A new Muve Music feature phone will also be introduced in Best Buy, the ZTE Chorus, which will be available later this year at $99.99 (MSRP).
With the Muve Music Smartphone rate plan, Best Buy customers will enjoy unlimited song downloads, ringtones, and ringback tones, as well as nationwide calling; unlimited text, picture, video messaging and 3G mobile data; mobile video; data back-up, and 411 assistance all for just $55 per month. The Muve Music feature phone rate plan in Best Buy will be available for $45 per month.
In addition, Cricket is introducing two additional standard feature phones at Best Buy, the Huawei Pillar ($69.99 MSRP) and the Samsung Chrono ($39.99 MSRP). The Pillar features a QWERTY keyboard for fast and easy text and picture messaging. Customers can enjoy easy talk and test with one simple flip with the Samsung Chrono.
Both feature phones will be available on two new Cricket PAYGo service plans at $25 and $35 per month. Both plans include unlimited text, picture and video messaging and unlimited mobile web. The $25 plan includes 300 minutes of US calling per month while the $35 plan includes 1,000 minutes of US calling.