When it comes to style, you've either got it or you don't. And wth its new L-Style series of Android smartphones, Korean manufacturer LG has a trio of phones looking to turn heads.
The LG Optimus L3, L5 and L7 bring three levels of smartphones in terms of hardware and software prowess. Sounds good on paper -- a smartphone for every walk of life, right? Here's how LG puts it:
L-Style’s design philosophy is comprised of five aesthetic elements: Modern Square Style for a comfortable grip, Floating Mass Technology for a slimmer look, Seamless Layout for a more intuitive arrangement of keys, Harmonized Design Contrast utilizing metallic accents and Sensuous Slim Shape that naturally draws one’s attention.
And that's pretty much true with the L-Style, save for the baby of the bunch. The L5 and L7 are obviously cut from the same cloth, with 4- and 4.3-inch dislays, respectivey. Both are have Android 4.0 Ice Cream Sandwich with high-resolution displays, and both would be at home in our pockets out of the box. The LG L3, however, is an undersized, low-resolution (QVGA) Android 2.3 device that looks oddly out of place next to such high end fare.
All three phones feature a custom user interface that certaily is more stylish than what we've come to know from LG. Some of that is Ice Cream Sandwich, of course -- the launcher has applications and widgets separated -- and some of that is LG's doing as well. Menus are nicely skinned, and options are easily accessible.
We've got some hands-on pics and video with the LG L-Series devices after the break.