Scores of positive reviews repeat the same wording in broken English
BlackBerry's launch of BBM on Android this week was marred by a rather large number — and extremely suspect — reviews left in Google Play along with its 10 million installations on Android and iOS. Apparent to anyone with a set of peepers, the reviews in question all share the same broken English and likely Indonesian origins, though the number of stars left on each review varies.
The reviews read, "Thank you so much blackberry team. I was waiting this app. Its really great user friendly and smooth"
It's still unclear whether the scores and scores of copycat reviews are a coordinated (if ridiculously obvious) effort to game the system, who, exactly, was behind it — as we all know, BlackBerry and BBM have a very ... passionate ... user base — and why the hell they didn't think anyone would notice. To leave a review on an app in Google Play, you have to have a Google+ account. So there are at least names and faces to go with the farce.
BlackBerry's Victoria Berry, director of PR for BBM, gave Android Central the following statement:
We have recently been made aware of a number of potentially fake five-star reviews of BBM for Android on Google Play. We do not approve of or condone such activities and are committed to working with Google to resolve this. There are also many genuinely great and useful reviews from our new BBM users on Google Play. We would like to encourage our passionate fans and users to continue to provide true assessments of the BBM experience through the proper channels.
So, yeah. Something's up. We still don't know exactly why, though.