NBA fans with a Samsung device can now enjoy an exclusive official LeBron James app. Through the app titled simply LeBron, users can keep an eye on photos and videos he shares of his daily routine, follow his live scores and stats from NBA playoffs, tune in to some of his favorite music, and otherwise get a peek into his personal life. The app is available right now for the Samsung Galaxy S5, Galaxy S4, Galaxy S3, Galaxy Note 2, and Galaxy Note 3.
Now, I'm not a basketball guy. I gather LeBron is a pretty big deal, but it's hard to take someone seriously when they call themselves The King, no matter how good they are. Should Samsung be more mindful of which celebrities they endorse, or is LeBron a good fit for their marketing?
If you're looking for more useful apps, check out our round-up of basketball apps for Android.