Google apparently is set to open a new office on the Gulf Coast, according to the Mobile Press-Register newspaper. We're not talking a sprawling, Mountain View-type campus, Dan Murtaugh writes on the paper's website, but, rather, a storefront office that will be part of an iniative to get more businesses to create mobile versions of their websites. The name of the iniative, which will kick off with an event Nov. 14 (the event organizer apparently tipped off the whole endeavor) -- is Mobilizing Mobile. Walk in and have a mobile-optimized website running in just 30 minutes. Huzzah.