Samsung Galaxy Gear

According to Strategy Analytics, Samsung controls the global smartwatch segment with a market share of 71 percent. The South Korean manufacturer shipped 500,000 smartwatches during the first three months of 2014, which is half of the 1 million sales it registered in all of 2013. The numbers do not account sales of Samsung's latest batch of smartwatches, which include the Gear 2 and Gear 2 Neo. Samsung's lead in this segment is due to the fact that it is one of the few manufacturers besides Sony to offer a smartwatch.

If you're looking to get a smartwatch from an OEM, your options are limited to Samsung's Galaxy Gear, Gear 2, Gear 2 Neo and Sony's SmartWatch 2. Non-traditional vendors like Pebble have also seen a modicum of success with the Pebble and the Pebble Steel. The smartwatch ecosystem is set for a major change in the coming months, as mainstream manufactures like LG, Motorola, HTC and Asus are set to unveil their smartwatches based on Google's Android Wear ecosystem.

LG's G Watch will debut later this month, and Motorola's Moto 360 is scheduled to launch sometime over the summer, possibly alongside the Moto X+1. Asus will unveil its first wearable, which will be a smartwatch, at Computex next month. There's no word as to when HTC will launch its smartwatch, but the latest rumors indicate a release sometime in the second half of 2014. It should be interesting to see the effect these launches will have on Samsung's market share over the course of the year. Motorola's Moto 360 – with its curved watchface – looks especially promising.

Source: Strategy Analytics, Via: SamMobile


Reader comments

Samsung accounts for 71 percent of the global smartwatch market


Well, I presume that those Android Wear watches will chip away at their share.

Also, I have the Gear Manager app on my HTC One. Apparently, it works on other devices too.

Same here. I switched from the S5 to the M8 and installed Gear Manager on it. It works great. All notifications, contacts and even speaker phone work.

As soon as that motorola watch comes out I'll get it everything else looks like garbage

Posted via Android Central App

Gonna disagree with you here. I prefer a rectangular watch to this round one. Just doesn't appeal to me and I hate buckle bands. Still think the band on the Samsung Gear watches are the best. Of all the different pics of smart watches out there, none of them appeal to me (looks wise) other than the Gear watches

The back of my 360 is cracking where the band attaches. :( But I'd rather this wpthan the behemoth sided Samsung stuff.

For now. I'm very curious to see how the Moto360 will fare to start, and to a lesser degree the LG G Watch. But once Apple's iWatch is released we'll see how the smartwatch/personal wearable market shakes out. Interesting times.

Apple doesn't have "it" anymore. Their smart watch will not redefine the segment if they even release one. They were supposed to launch new products last year and we still haven't seen anything. Without Steve Jobs, they will not have that unique talent to know what will work. They are just like everyone else now.

I hear definite rumors to a release of the iWatch with the new iPhone 6, bundled similarly to the way Samsung did the Gear 2 and Galaxy S5. I do agree with you on one thing; Apple no longer has that "wow" thing going. I think they are content to rest on their laurels. How long will THAT last before they wake up?

The iWatch will be locked in to their ecosystem, like everything else Apple. This makes it irrelevant to around 85% of smartphone users and something like 95% of all potential smartwatch buyers. The Moto360 looks very interesting, but, lets just wait and see if the actual end product will be as cool as the product preview they made.

The ecosystem is the point. Apple has the ability to get it's customers to buy anything that they make. Apple might only have a 15% share but they will be able to get about 5% of their customer base to buy the iWatch. I can guarantee that if Apple does in fact release the iWatch they would sell about 10M units int the first year.

Now you're just deluded. Are every third iPhone owner buying a mac, or even an Apple TV? Both of those has been available for years and one of them is a lot cheaper than a smartwatch would be.

No but the I watch won't cost as much as a mac so it's a completely different point you're trying to make

Posted via Android Central App

I think you missed half the sentence. I also referred to another device costing less than half of what any theoretical watch would cost.

This! I understand the human desire to root for the underdog because no one wants one company to control everything.

Folks need to remember that Samsung is not stupid. They already own the vast majority of the smartphone (Android wise) marketshare, and so they made a product exclusive for THEIR customers. Which when you think about it was not a bad idea since the thinking had to be to grab as much brand loyalty as they could in the wearable space.

It is my thinking, and this is just my opinion, that Samsung will open their smartwatches and other future wearables to the masses once the first sign of market share is dwindling. However, because they have already sold many of their customers on the idea of using a smartwatch, they will have the mind and ear of the consumer who will want to just stick with the brand they are familiar with as opposed to stepping out to try something new.

Stepping out and trying something new is what many of us here on this site and other tech sites do all the time, but the everyday joe and jane consumer usually buys what they like and will only change if something forces them to.

Heck, my wife just got upset because her phone was recently updated. She dislikes updates with a passion because "it changes things." For the people on this site we cry and moan when our phones don't get updated.

Good point and I am one of those who woke up one day and realized I had a Samsung smart phone, watch AND TV. I certainly didn't plan it that way as I have no particular loyalty to Samsung but they were offering what I wanted and now that I have their stuff, I'll not be changing unless something else far better comes along and I am NOT one of those people who hates change. I embrace it.

Until moto x360 and the iwatch come out, then samsung is doomed! Especially since they kicked android and used tizen for their watch.

Posted via Android Central App

Pretty much how I feel as well, I'm curious whether Samsung and Sony will roll out Android Wear to their smartwatch and wearables in the end.

Well Samsung is already an Android Wear partner. They're playing every angle.

I do wonder about Sony, though, since they outwardly said they wouldn't go with android wear.

Yeah, like Samsung was doomed when the Nexus line hit. Doomed all the way to the bank.

Just because something looks good on paper don't make it so, Just as Nexus was crap for me, I'm not expecting much from an Android watch.

The iWatch is irrelevant since it only works with the iPhone. As for Moto 360, not everyone is so keen on it. I happen to think its ugly but that's just my opinion. Different strokes and I seriously doubt if Samsung will ever be "doomed". They've managed to position themselves very well with their decision making. I see no reason for that to change.

So I see why samsung makes their smartwatches work only on galaxy phones.. damn

Posted via Android Central App

I'm not sure how making sure 2% of your users are locked in is gonna do anybody any good

Posted from the Avengers: Age of Droid Ultra

Your looking at it wrong. It is, at the minimum, 1 million in guaranteed phone sales. Plus 1 million locked into possibly using the Samsung app store. Plus 1 million that could buy a Samsung 'whatever' because they are in that ecosystem

Posted via Android Central App

Good point, which if i remember Sammy's sales figures correctly is actually less than 1% of their users. I was giving them waaaaay to much credit.

Posted from the Avengers: Age of Droid Ultra

While your percentage might be right, the sales figures may be as high as 4m watches. As per the article, 1m in 2013, 500k, so far this year... And that does not include the stuff they just announced.

So between 3-4 million watches... And people locked in

Posted via Android Central App

I still don't see a use for smart watches, and J. sure as heck won't be spending my cash in one.

Posted via Android Central App

This article gives me a HUGE sad face. I knew that Samsung would have a decent market share, but 70%? That just sucks. No manufacture, especially Samsung at this point, should be that far ahead in any market space. THose sales numbers will give Samsung no reason to open the Gear up to other handsets.

The good news is that this summer seems to be the summer of the Smartwatch (well maybe fall but close enough), competition should be popping up all over the place. Let's see how these numbers shape up a year from now.

I got the Gear Manager app on my HTC One.

It works pretty well. You need a Samsung phone to transfer the app through ES File Explorer, however.

Though I presume the average consumer doesn't even know how to do that, nor even know, let alone install ES File Explorer.

Just wait until the Moto 360 and hopefully a Google branded Smartwatch.

Posted with my Nexus 7 2012 or Moto X via the Android Central App

Some of this stuff you guys are upset about, Apple has been doing for years. So Samsung had enough vision to get into the wearables ahead of most manufacturers. So what. All they have to do is come out with something better to challenge Samsung. Its the American way. As for why you'd even want one, I'm sure a lot of people did just fine before the microwave came along but once you get one and use it, you wonder how you did without it. I have a Gear 2 Neo and love both its looks and its functionality. Not everyone will want to spend their money on one but they definitely provide value to those of us who use them. Oh and don't think Microsoft wont throw their hat in the ring for their Windows Phones.