Android on wheels

In what's probably the best idea ever -- EVER! -- Sony Ericsson Malaysia has a new ad blitz going on to promote its upcoming Xperia event -- complete with a mobilized convoy of RC vehicles with the Android mascot at the wheel.  I'm pretty sure that a group of toy cars tooling around town will grab attention, especially from the kids.  SE is banking on the success of a similar promotion in France for the launch of the X10 mini, but with typical Far East flair device mock-ups have been replaced with the more eye catching green robot we all know and love.

Come on SE, let's see these in the Rose Bowl parade -- those Shriners need some competition.  Hit the source link for Sony Ericsson Malaysia's Facebook gallery.  [Facebook via SoyaCincau] Thanks, HadiP!

 

 

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SE Malaysia's Android-on-wheels ad campaign

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