Samsung Galaxy S5

At a Samsung factory in Brazil armed robbers hijacked a night shift bus, subdued workers, and made off with 40,000 devices, including smartphones, tablets, and notebook computers. Police estimate the value of the goods at $36 million, though Samsung says that's too high. Other estimates place the value at $6.3 million. Roughly 20 gang members were involved in the incident, which São Paulo authorities are currently investigating. Luckily nobody was hurt in the robbery.

So how did it go down? First the armed bandits took eight employees hostage as they approached the factory in the night shift bus. They took ID cards from two, disarmed the factory guards, and isolated the rest of the Samsung employees. It took about three hours to get the goods out of the factory.

It's an awfully theatrical scene, and likely a drop in the bucket as far as losses to Samsung are concerned (especially once insurance comes into play).

Source: The Guardian, Reuters

 
There are 67 comments

TomW093 says:

Good thing that no workers were hurt. They can always make more devices.

Sunofabob says:

+1

AC App via Nexus 5

mhmmdy123 says:

Maybe Apple behind the robbery.

theShiz says:

Exactly. On an unrelated note, I just got an awesome deal on an S5 from some eBay seller in Brazil.

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Warrenisit says:

I almost took you seriously! lol

Chosen414 says:

+1

speculatrix says:

+1
The stolen items can be replaced, are probably insured, and likely to have known serial numbers etc.
The safety of the staff is far more important, no-one can replace a family member.

D13H4RD2L1V3 says:

Ouch.

You can replace those devices, but there's no doubt that those employees would've suffered from serious shock.

Hell, maybe it's bad enough to make them not want to go to work.

SSmaster says:

Can't they just blacklist the devices to make them useless?

IAmSixNine says:

They can do that, but it wont stop them from selling them to unsuspecting people and getting someones money.
I hope they get caught before the units are distributed.

kingjames924 says:

You never know though....they could be using them for the parts. They could tear those things down and make a killing selling the housings, LED screens, glass, and other various small parts on the black market.

But they will probably be caught red handed before that happens.

tidris says:

That wouldn't help for WIFI-only tablets and notebooks.

Thug life.

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tigerchilly says:

Lol

moved from nexus 5 to HTCm8

tone84 says:

Too bad it wasn't apple products

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sakasune says:

Why would that be a good thing?

Kvoth says:

Police estimate the WHOLESALE value at $36.

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kingjames924 says:

They were probably estimating in Brazilian Reals

jubeldum says:

That's reverse cop math. The price you quoted is for 50 pot plants.

Posted from my LG LS970 using my thumb

Man, Apple will do anything to slow down Samsung, won't they? :)

Hunter Petit says:

Lol

Posted with my Nexus 7 2012 or Moto X via the Android Central App

tdizzel says:

And Samsung will report these as units shipped on their next sales report

Posted from the Avengers: Age of Droid Ultra

jrodriguezpr says:

LOL!!

danyzfr6 says:

No, THAT is effing funny! Well done!

Jon Pham says:

You sir have the best comment so far ...

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tigerchilly says:

+1

moved from nexus 5 to HTCm8

neonworm says:

This actually made me laugh.

Sent from my amazing Galaxy S3

perryh1 says:

Hahaha. Made my day

ken512 says:

Favela...nice. Expensive phones for the poor....thanks sammy

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wezi427 says:

I smell price increases coming.

>I'm the kind of guy who stops a microwave at one second to feel like a bomb defuser.

ryanmtech says:

Probably hired by LG amirite? Need some extra parts to finish making their G3s.

rampage1979 says:

Wait what? Is that some sort of inside joke?

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jubeldum says:

More likely One Plus One scrounging for parts so they can send out some more invites.

Posted from my LG LS970 using my thumb

Mobius360 says:

Damn Crazy, fast & furious in real life.

Posted via Android Central App w/G2

kolyan2k says:

....coming to Craigslist near you

Hunter Petit says:

Haha so true

Posted with my Nexus 7 2012 or Moto X via the Android Central App

Impulses says:

Their security sounds kinda weak if a small gang could overwhelm it AND spend a few hours jacking the place... But I don't pretend to know anything about police response in the area, how sophisticated the heist was, etc.

yankeesusa says:

Usually companies only hire 2 or 3 security guards and all their told to do is call police. Even if security was trained to engage, it's not a jackie Chan movie where 2 people can take 20 armed bandits.

Posted via Nexus 5 Android Central App

mwara244 says:

Not to mention illegal automatic weapons are easy to get there

TKL74 says:

Even Samsung knows their cheap plastic isn't worth that much, lol I kid I kid!! Don't take it seriously!!

yankeesusa says:

Yea, especially since even Apple is doing plastic phones.

Posted via Nexus 5 Android Central App

xlDeMoNiClx says:

At least Samsung uses good plastic. The 5C felt like it was made by Fisher Price by comparison.

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NoNexus says:

I am surprised that we did not have another slow speed chase with the amount of lag on those devices

/amidoingitright?
//glad no one was hurt

someguy01234 says:

Normally I take issues with your posts, but that was really hilarious.

rgao007 says:

I feel terrible for the affected workers, but the thieves are only getting plastic. Shoulda robbed HTC, Sony, or Oppo

Posted via my M9, XT912, N910, G906, D6653, D870, G4, or G Pro 3

NoNexus says:

There is nothing in the factories at the Oppo 1+ warehouse.

MarkSeven says:

+1

Posted via Android Central App on The Nexus 5

Euclid88 says:

They can at least get 12 phones for there, ffs

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NoNexus says:

No

Once the pieces are snapped together, there is a DHL worldwide guy there to put the packing tape and shipping label on.

He has to get there half past never so he has to hurry

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DocToxyn says:

And those would be Samsungs lifted from the employees.

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NoNexus says:

Well once you take the back off it is anyone's game

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Steddy1 says:

Three hours? Inside job?

So... 40,000 devices valued at 6 million is only $150 each. Which means the materials were probably about $20, labor $10 (probably less), Android $0.00, and management $120 PER DEVICE... But are then sold for $600-700+. I wonder how much carriers really make from these phones.

MarkSeven says:

And sell for twice as much in Brazil.. Wait..

Posted via Android Central App on The Nexus 5

brownsdawg says:

Not reported was that the thieves were Galaxy S3 owners who recently watched Samsung's commercials about why they need to upgrade to the S5.

Suntan says:

-"which São Paulo authorities are currently investigating...."-

...On their brand new, Samsung laptops! The case is expected to be wrapped up quickly, but it is doubtful that investigations will lead to meaningful arrests.

-Suntan

MarkSeven says:

The Brazilian authorities were estimating the losses according to the prices THEY pay for those products.

Posted via Android Central App on The Nexus 5

Robb Nunya says:

So 5 phones were stolen?

Hackdroids says:

This has a sammie publicity stunt written all over it ! "Over took armed guards" "stayed around for three hours" couple that with the fact that Samsung will do anything for publicity (ESPECIALLY if it copies apple) and gs5 is a dud..... Nice try sammie but the facts tell a different story! :p

NoNexus says:

Yeah that's it.

I am pretty sure that Hitler was all Samsung as well

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xlDeMoNiClx says:

Explain how the S5 was a dud. *grabs popcorn and prepares to laugh*

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AKFL3TCH3R says:

So THAT'S how drop testers and people like TechRax get their ridiculous amounts of devices..

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TheDu9du says:

Paul Walker is ALIVE

russel5150 says:

I feel sorry for the workers who were scared, the article doesnt give much feeling to them... who cares what the price was when thugs hurt innocent people..

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tbocfo says:

They were trying to find the blue S5.

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Robb Nunya says:

They were probably German.
#worldcup

bigdaddytee says:

Wait...does anyone know where Yarrell was the night of the robbery...?

#SamsungKnights

Posted from the (4.2 updated) redheaded stepchild of the Nexii