Bradley Horowitz, the man pulling the strings behind Google+, has been speaking today at the LeWeb 12 conference in London. Several partners were announced for the social platform, including Buddy Media, Hootsuite, Context Optional, Hearsay Social, Involver and Vitrue, who are all now "trusted partners." Perhaps more interesting though, is the addition of Flipboard to that list.
Opening up the Google+ API to Flipboard will mean a proper integration of the two platforms. Users of Flipboard will soon be able to comment on, and +1 Flipboard articles, as well as sending Flipboard content to their Google+ circles.
It's pretty big news, especially considering that it somewhat steps on the toes of Google's own news application, Google Currents -- in which Android Central has over 380,000 subscribers, so thank you! Obviously, being a Google application, Currents already has a leg up in this area, todays news just means that Flipboard will be on a more level playing field when it comes to Google+. It's a smart move though, Flipboard is going to be huge, and why would we want to share on Facebook and not Google+?
The other question this raises, is whether or not Google are getting closer to releasing the Google+ API publicly. This has to be a step in the right direction, and who knows, maybe something will be announced at Google IO next week?
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