Xiaomi launched its first Redmi phone in August 2013, and the manufacturer has sold 110 million handsets globally in just under three years. Global VP Hugo Barra shared the details via a tweet, stating that a majority of Redmi users are aged between 22 to 29 years.
Xiaomi has sold 110 million Redmi phones globally since our first Redmi phone launched in Aug 2013. That's 1.21 units per second in 3 years!— Hugo Barra (@hbarra) July 11, 2016
Redmi users are majority 22-29 y/o, young and very active mobile Internet/app users—video, social media, tools, games, books, and news— Hugo Barra (@hbarra) July 11, 2016
Barra did not offer region-wise breakdown of sales, but did mention during the launch of the Mi Max in India that the Redmi Note 3 sold over 1 million units in the country in just six months. After China, India is the manufacturer's biggest market, with the comany expanding its distribution network in the country to include offline stores.