Google is a search company.
OK, Google started as a search company in 1998, when Sergey Brin and Larry Page were doctoral students at Stanford. And fifteen years later? Google is a verb. That's how ingrained it's become into our lexicon, as well as into our lives. If you want to know something, you "Google" it.
On August 10, 2015, Google became part of the umbrella company, Alphabet, with Sundar Pichai taking charge as CEO. The announcement came as a surprise to everyone when it was dropped on Google's blog by Larry Page.
Of course, Google is so much more now. It's an advertising company (which still provides the bulk of its revenue). It's a video-hosting company, with YouTube. It's a social network, with Google+. It's a mobile company, with Android. It's leading the wearables revolution with Google Glass and Android Wear. Google's making inroads into enterprise with its web-based infrastructures, to the point where municipal governments and private businesses alike are ditching the server racks for the cloud. It's seeking to change the way we use computers with its not-quite-a-thin-client Chromebooks.
And that was just the first 15 years.
Where will Google go next? That's a question many of us can't wait to see answered. And, understandably, it's a question many are wary of. Is Google too big? Is it too powerful? Does it know too much? Is it doing the right things for the right reasons? Or is it just trying to become as rich and powerful as it possibly can? Those are all fair questions, and ones that Google should ask itself, and ones that we as its customers should continue to it.
Latest about Google
Google's sentimental Gemini Super Bowl ad is a visionary showcase for your projects
Super Bowl bound Google uploaded its Gemini Super Bowl ad, showcasing its usefulness for user projects and more through image editing.
Google could finally fix Gboard's annoying emoji size problem
big win for accessibility Gboard might soon fix its tiny emojis by letting them scale with font size, making them easier to see, tap, and use.
The Pixel 10a’s colorful new look just leaked, and I love where Google is going with this
playful options Google's Pixel 10a is almost here, and a new leak about its colors proves a budget phone can finally have some serious personality.
The AirDrop-to-Android expansion is finally happening: Here is what to expect
True cross-platform sharing Android’s AirDrop interoperability is breaking out of Pixel exclusivity, making it easier than ever to send files to iPhones and Macs.
Alphabet outperforms expectations as Google Cloud surges in Q4 2025 earnings — and it's planning a massive reinvestment for 2026
Exceeding projections Google's parent company outperformed Q4 2025 earnings expectations with significant year-over-year growth driven by its cloud and advertising divisions.
Listen: a leak says Gemini might soon have the means to order food for you and more
Doing it for you A leak claimed that Google is working on an "automation" feature for Gemini that would let it order things for its users.
Google Pixel 10a vs. Motorola Edge 2025: Can Google top Motorola's mid-ranger?
Budget battle Google's upcoming Pixel 10a might debut earlier than expected, and it could be a slam dunk purchase over the Motorola Edge 2025.
Google Pixel 10a vs. Pixel 8a: What's changing two years later?
Time to upgrade? The Google Pixel 10a is set to debut earlier than usual — is it already time for Google Pixel 8a owners to upgrade? Here's how the two phones should compare.
Pixel theme packs are coming back, and I hope they’re the upgrade your home screen needs
Wicked era is over The Wicked era is over, but Google is already teasing fresh Pixel theme packs that'll give your phone a total one-tap makeover.
Gemini may have just had its biggest month of updates yet — here's everything you need to try
January 2026 Gemini Drop Gemini had a major month in January 2026 — these are all the top feature additions and announcements you need to try right now.
Google Home just leveled up, and I’m convinced this is what users needed all along
Automations go pro Google Home's update finally brings smart automations, button support, and reliable cameras, making your home feel truly proactive.
Ah, bummer: Google is putting an end to the free YouTube background playback loophole
Fun's over Google says background playback will remain a YouTube Premium feature.
Google Messages might restore edit history, and I couldn't be more relieved
Feature revival Google is likely restoring the RCS message edit history feature, a tool for transparency that was removed during a 2025 app redesign.
Should you wait for the Google Pixel 10a?
Patience The Google Pixel 9a is an excellent phone that finally differentiates itself from mainline Pixels, but there are strong reasons to wait for a new model.
Google Pixel 10a vs. Pixel 9a: Will it be worth the upgrade?
Versus We're not expecting the Pixel 10a to reinvent the wheel but it should bring some much-needed improvements over the 9a.
I'm thankful for Google TV's update that puts 'Free' tab, 'Shop' on the main screen
Time to chill Google TV users reported noticing two tabs appear on the home screen, which may help find content to watch.
Google takes down an invisible network that was secretly using your phone's internet
Proxy army dismantled Google just crippled IPIDEA, freeing millions of hijacked devices and cutting off a major cybercrime pipeline.
My walks just got a lot better, as Google says 'Gemini in Navigation' supports more
Out on a walk Google expands a hands-free Gemini navigation feature in Maps to help more users who are walking or cycling.
