Facebook video

Videos will play on mute by default, advertisements coming 'in the future'

Taking cues from Vine and Instagram (which it owns), Facebook has begun testing a new feature in its mobile apps that will let some videos automatically play as you scroll past them in the News Feed. The feature works exactly how it does in Vine and Instagram, where any video that has been uploaded will show a thumbnail image in your News Feed, and if you stop scrolling past the video it will begin to buffer and play. As soon as you scroll away, the video stops playing.

Videos are muted by default, but sound will play if you tap the video to view it full screen, where you'll also have controls to play, pause and scrub to different portions of the video. Facebook says that the ability to have auto-playing videos will be limited to individuals, verified pages and musician or band verified pages at the moment. As for the future possibility of advertisers having automatically playing videos, Facebook says it will explore the possibility "in the future."

We're seeing videos start to automatically play in our own News Feed, but Facebook says that auto-play is rolling out slowly to a limited number of users right now.

Source: Facebook

 
There are 55 comments

jeddo45 says:

Late to the game!

Posted by someone who is watching you...right now

jeeves744 says:

Awesome. Waste my data playing videos i never wanted to watch.

Jay Holm says:

Uhh. . .you don't have unlimited data? Tough life!

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Connor Mason says:

I also don't have unlimited dollars.

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Sean473 says:

+1000... They should have a feature in the settings to be able to disable this!

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MarkSeven says:

Instagram does so I'm sure you'll be able to disable them on FB too.. I don't see why not..

BB_Bmore says:

Just another reason for the world to move to Google Plus

Posted From my HTC One running PlayBook 3.0 via Android Central App

ejraney says:

And what are you going to say when Google starts doing this?

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Gekko says:

i've said it before and i'll say it again - auto-play is EVIL.

avoidtheecho says:

Wasting data

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Jay Holm says:

I'm on T-Mobile, and have unlimited data, so I can ACTUALLY USE my smartphone!

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crester says:

God... shut up already! Not everybody has unlimited data!

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NoNexus says:

And tmobile or Sprint is not an option to a lot of people.

For me Sprint is but I am a lucky one

Unibrow says:

This RIGHT here is definitive proof that fanboys will use ANY and I mean ANY means necessary to validate their choice in just about anything. This coming from a current Sprint customer and soon to be T-mobile customer.

Just to recap, you're validating auto playing movies as some kind of bonus. So much facepalm, it's still early in the day but I'm quite positive that this will be one of the dumber arguments I'll see today. Not just from you, mind you, but from all the rabid fanboys online today.

spierce617 says:

Just another reason not to install it on my new phone.

TriBeard92 says:

I have unlimited data here, but the fact is that the majority of people don't. And for them, this really sucks. Browsing facebook goes from something that doesn't consume hardly any data to something (probably) on par with at least a music streaming service, if not more than that.

Facebook is going further and further down a bad road in terms of how they treat their customers and the experience that they provide, and I wish everyone would just use one of the other, arguably better services. (lookin at you Google +)

Ugh not fair for my data plan :(

crxssi says:

How incredibly annoying on *ANY* machine.
Good thing I don't "do" social media.

Er...what you're doing right now is a form of social media... ^_^

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crxssi says:

Sorta, yeah, I guess :)

They better UN-test that shit.

coreno says:

Videos should never ever ever ever auto-play. It's a waste of resources, it's rude, and stupid. Just because "they" do it, doesn't mean it's acceptable, wanted, or or appropriate.

Mikey47 says:

Crazy to me that they don't make this a very setting. Some will love this and some will hate it, so let each user choose.

But what the hell am I thinking, this is an app that won't even let me at my News Feed to be "Most Recent" instead of the stupid "Top Stories".

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Mo ZedEl says:

+10000000

Posted via George Foreman Grill

gotzaDroid says:

I'm on their beta testing and videos are playing by them selves in the app. Didn't know what was going on at first. As of now it's neat, but it'll suck big time if the ads do that.

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anticipator2 says:

Do know how others feel, but I just won't do this. It's pushing the limit. Was already on the fence about Facebook anyway, this would self limit my FB activities to just the messaging app if they keep that. Otherwise, no dice. FB is getting to be more and more simply a waste of time.

rballen85 says:

I'll hate this. It'll probably mean I have to block all of those pseudo-friends from my news feed.

NoNexus says:

For some stuff that will help but for ads, which are more annoying, the only thing you can block is the App itself.

Which honestly I will do if this isn't a setting

Got it... Hate it. If I wanted to watch the video I'd click on it!

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Dr. Triffid says:

Are they working with AT&T to eat my 3 gigs of "unlimited" data?

flipponater says:

I hate auto play...my phone just starts blaring when i scroll through my Instagram...NEWSFLASH:some things on Facebook are inappropriate

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ejraney says:

The audio (for Facebook) is muted by default, unless you click on it and actually open it.

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radgatt says:

Perhaps like Instagram they will put a setting in to prevent videos from starting automatically.

We all hope so.

mssca says:

App deleted... Done.

outlooker says:

As long as there's an option to turn it off, I think it's fine. Though the ads are an issue...

Gearu says:

Enjoy your spam, suckers.

I hate auto play. Even on my desktop. Phonedog started doing auto play for YouTube clips on their site. Very annoying.

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MrBucket85 says:

I'll bring the pitchforks if you bring the torches. Who's with me? Auto play is the one of the worst ideas implemented online or elsewhere.

Dean Hughes says:

I don't want it it's rediculous

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CrocadileUT says:

As soon as I read this article, I backed up the APK of the current Facebook install. When they start pushing out this crap, I'm disassociating Facebook from the Play Store using Titanium Backup, and hopefully that will stop it from pestering me to update. If that doesn't work, I'll either consider an alternative app, or just use the site thru Firefox where I can control content like Ads and whatnot. Way to further piss off your fans once again Facebook.

Wonderful. It already takes 4 minutes to load on lte with just pictures. Poorly written app.

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Auto–play is the worst feature ever. It's annoying, and obtrusive.

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slpaige says:

What better way to get me to stop using their service.

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MarkSeven says:

Would be nice if they fixed the crap that DOESN'T work first.. or bring back features we used to have but they took away in favor of features we DON'T need!

zackmack7 says:

I feel like this isnt a "wow" feature that Facebook users have been dying to have.

jeeves744 says:

I also hope everyone realizes this is step one. Make it seem like this is a good thing and only your friends' videos and such. Give it a month or two and instead of having picture ads put into your news feed, you will have video ads put into the feed that just start playing on there own. Facebook...now with commercials.

itsmedomp says:

Bad, Bad and more bad...

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Deeco says:

Honestly, you'd think a billion dollar company like Facebook would be able to make a functioning decent app, but instead have the time to add useless features, absolute joke.

jlh73 says:

Doesn't seem to even work on a galaxy note 2. Works on my HTC one though.

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Ger G says:

Stupid

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dchawk81 says:

Yay. Auto-twerking.

anthonok says:

I see no option to turn this off. Its a load of shit. This is forcing people to use extra data. If I want to watch some stupid video then I'll click it and choose to use my own data.

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I have the iPhone 5 and upgraded to the iOS 7
I'm getting those automatic videos and I think
It's annoying, and none of my other friends
With iPhones are getting the automatic
Videos so why am I so stupid.

zx9r says:

Join this page and let FB know how you feel!!

https://www.facebook.com/noautoplayads