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Motorola Stronger Than Apple in Brand Loyalty

By: Casey Chan in: News on: Wednesday, 25 November 2009

Um, wait what? According to statistics from YouGov's BrandIndex (who?), Motorola has just passed Apple in brand loyalty among men ages 18 and up. This coincides with the launch of the Motorola DROID so perhaps those terminator inspired ads from Verizon really worked.

It's pretty amazing to see Motorola, a company that took 5 years to deliver...



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