Among the best Black Friday Fitbit deals, the biggest discount we've seen by far is on the Fitbit Sense. Most of the best Fitbit trackers are receiving a $50 discount for Black Friday, but the Sense has regularly dropped $100 off its list price throughout November with every major retailer.
At $200, the Fitbit Sense isn't cheap but drops to a reasonable level for people that need more than just a fitness watch. It's also designed to keep a close eye on your health, and it looks good doing it.
One of the best smartwatches for measuring health data, the Fitbit Sense has an electrocardiogram (ECG) for measuring irregular heartbeats, an electrodermal activity (EDA) sensor for tracking stress, and a temperature sensor. Plus, of course, you get other popular data like heart rate, blood oxygen levels, and sleep tracking.
In our Fitbit Sense review, we praised the Sense for its stylish, comfortable design and gorgeous OLED display. It also has all the bells and whistles you want in a smartwatch, like built-in GPS and NFC. At launch, its software features were a bit limited and buggy. But since then, Fitbit has fixed the major issues and incorporated new tech like Google Assistant support, phone call answering, personalized high/low heart rate warnings, and Snore Detection.
All of this to say, the Fitbit Sense is absolutely worth buying in 2021, especially if you manage to find it significantly on sale! All three color variants — Carbon/Graphite, Sage Grey/Silver, and White/Gold are available for $100 off thanks to these Black Friday Fitbit Sense deals.
When are the Black Friday Fitbit Sense deals?
So far, we've seen the Fitbit Sense go on sale several times for $100 off throughout late October and all of November. Deals last a few days, the Sense goes back to full price for a week or two, and then it drops right back to the same discounted cost. As of November 22, the Fitbit Sense is currently still on sale for $199, though we can't be sure how long this will last.
We expect the Sense will still cost $199 come Black Friday, which officially starts on Friday, November 26. It could theoretically dip even lower, but we doubt it: 33% off Fitbit's most premium device is already a solid deal.
Where will the best Black Friday Fitbit Sense deals be?
Another trend we've noticed: Fitbit doesn't appear to give exclusive deals to any one site. Whenever the Fitbit Sense went on sale, it dipped to the exact same price on every major retailer, with no price differences. Since Fitbit appears to be keeping these retailers in lockstep, there's no reason to watch different sites for better deals. Just pick your favorite site and snag a Fitbit Sense before it runs out of stock or the deal ends again.
- Amazon: Currently on sale and has all three models in stock (opens in new tab)
- Best Buy: $200 in all three colors, with an extended holiday return period (opens in new tab)
- Walmart: Black and white models available for $100 off (opens in new tab)
- Verizon: Avoid the major sites and snag it from Verizon for $200 instead (opens in new tab)
- Kohl's: Yet another site selling the Sense at its Black Friday lowest (opens in new tab)
Michael spent years freelancing on every tech topic under the sun before settling down on the real exciting stuff: virtual reality, fitness wearables, gaming, and how tech intersects with our world. He's a semi-reformed Apple-to-Android user who loves running, D&D, and Star Wars. Find him on Twitter at @Michael_L_Hicks.
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