LG Optimus LTE

LG's actually had one of the better screen technologies of the past year that most in the United States haven't gotten to experience. That'd be the "NOVA" display on the Optimus Black. In a word: Noyce. And now LG's bringing its first 720p display with "True HD IPS" on the LG Optimus LTE.

Impressive enough is the resolution -- 1280 x 720 with a 16:9 aspect ratio. The other bullet points LG is pimping:

  • More information at a glance with genuine 1280 x 720 HD resolution and 16:9 screen viewing without distortion, which are the same standards used in the television industry;
  • Sharper and crisper text thanks to 329 ppi real RGB resolution;
  • True natural colors that are the most comfortable to eyes;
  • Automatic color adjustments applied by LG’s exclusive Mobile HD Graphic Engine;
  • HD Movie Editor to create personalized HD videos quickly and easily.

We're going to have to withold judgment, of course, until we actually see the thing, which should be soon enough. But it looks like 720p is about to become the new high-end standard, and likely looking to throw LG right into the mix with the likes of Samsung and its Super AMOLED Plus displays.

Full preser's after the break.

SEOUL, Oct. 10, 2011 – Having earlier this year introduced 3D without glasses on the Optimus 3D and the 700-nit superbright NOVA display on the Optimus Black, LG today raised the ante with a new breakthrough in the form of “True HD IPS” display.

True HD IPS display made its world debut on the new Optimus LTE Smartphone in Seoul, Korea, where both the phone and display set a new standard for best-in-class resolution on a 4G connected device. The new smartphone’s 4.5–inch True HD IPS display, developed in close collaboration with sister company LG Display, offers advanced resolution, brightness and clarity and shows colors in their most natural tones, as they were meant to be seen.

In a report recently issued by international product testing and certification agency Intertek, IPS displays perform better than AMOLED in areas of color accuracy, brightness, battery efficiency and performance.

According to LG, True HD IPS display takes the viewing experience on mobile handsets to the next level by offering:

  • More information at a glance with genuine 1280 x 720 HD resolution and 16:9 screen viewing without distortion, which are the same standards used in the television industry;
  • Sharper and crisper text thanks to 329 ppi real RGB resolution;
  • True natural colors that are the most comfortable to eyes;
  • Automatic color adjustments applied by LG’s exclusive Mobile HD Graphic Engine;
  • HD Movie Editor to create personalized HD videos quickly and easily.

“Since mobile devices are widely expected to become the main platform for media consumption in the LTE era, high resolution displays on smartphones will be even more necessary”, said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “Optimus LTE with True HD IPS display will usher in a new standard by enabling users to enjoy beautiful and detailed high definition content even while on the go.”
 

 

Reader comments

LG touts its new 'True HD IPS' screen tech

17 Comments

Me want.

But is it going to take 6 months for us to buy it in the US? :-P
LG Optimus 3D and Optimus Black took roughly that to get over here :-(

If it's 8 months from now, it has to be ICS :-)

I'd have better odds getting lucky w/ one of the models in that photo than being able to buy one of those in the US before the end of the year I'd bet ;-)

329ppi? Isn't that better pixel density than the Retina Display? That's pretty amazing if it is.

Yeah, this is slightly better than the iPhone 4/4s, which is a GOOD thing seeing as the iPhone 4 screen is the best screen/display on the Market.

Didn't anyone tell LG that they can't make anything with better specs than the Iproduct or face the wrath of Apple's mighty lawyers

LoL, I bet apple is trying to get all the LG true ips displays all for themselves with contracts and LG didn't bite. That's good.