Fitbit
Fitbit is a company based out of San Francisco, California United States that focuses on fitness and activity trackers. Many of the trackers are worn on the wrist like a bracelet. However, earlier models like the Fitbit One can clip onto pants or shirt lapels.
The trackers can sync to a Fitbit mobile app found on iOS, Android, Windows, and Windows Phone.
Fitbit trackers keep count of steps taken, length of nightly sleep, floors climbed, and distance traveled. Heart rate monitoring is also available in two models, the Charge HR and Surge. The range or products include the Zip, One, Flex, Charge, Charge HR, and Surge and range in price from $59 to $249. Fitbit also makes a 'smart scale' called Aria for keeping track of your weight (it syncs over Wi-Fi).
Latest about Fitbit

Is Fitbit Premium worth the annual subscription?
By Christine Persaud last updated
Premium fitness Fitbit Premium enhances the Fitbit app with guided workout programs, detailed health insights, and more. However, Google has made more health metrics available for free.

A month with Fitbit's new AI-driven health coach and how the reimagined app is inching closer to becoming my go-to fitness app
By Derrek Lee published
Editor's Desk Here's my experience after testing Fitbit's redesigned app and AI-powered health coach for a month.

The best mid-range Fitbit STILL has its 40% Black Friday discount - but how long will it last?
By Zachary David published
Risk It for Fitbit Our favorite mid-range Fitbit is still 40% OFF at Amazon after Black Friday, bringing the fitness tracking watch down to just $120.

Dear Google, my holiday wish is for a Fitbit smart ring in 2026
By Jitesh Ubrani published
IDC x AC The market calls for a Fitbit smart ring. Here's why Google would be wise to launch one in 2026.

I've run thousands of miles wearing running watches, and these are the six I'd recommend
By Michael L Hicks last updated
Run Forrest, run! Out of the best running watch options out there, the Garmin Forerunner series earns its reputation, but there are plenty of alternatives.

The best Fitbits to buy in 2025
By Michael L Hicks last updated
Fit for your wrist Want a Fitbit but aren't sure which one is for you? Here's a guide to help make your decision a little easier.

Best cheap smartwatch for Android 2025
By Michael L Hicks last updated
Affordable wearables Looking for a cheap, reliable Android watch? These are our suggestions, from affordable Wear OS models to low-priced fitness watches from Garmin and Fitbit.

There's one reason to buy a Fitbit Charge 6 in 2025, and it's not Black Friday
By Michael L Hicks published
Black Friday This isn't the first time that the Fitbit Charge 6 has fallen to $99. But it's the first time in years that I'm excited about Fitbit.

Google is enlisting ten thousand Pixel Watch owners to study high blood pressure
By Michael L Hicks published
In Fitbit Labs, you can sign up for studies for 'Unusual Trend Detection' or the 'Hypertension Study Lab,' but not everyone is eligible.

How to get started with the Fitbit AI personal health coach and app redesign
By Derrek Lee published
Your AI coach Google has begun rolling out the new Fitbit Personal Health Coach, available for select Fitbit Premium subscribers in preview. Here's how to enable the new experience.

After years of close calls, Google’s Pixel Watch 4 finally feels like the smartwatch we’ve been waiting for
By Michael L Hicks published
Wear OS Weekly The Google Pixel Watch 4 feels like the end of a journey from a design and UI perspective, but it's only the beginning for Gemini and Fitbit.

Google is promising 'new Fitbit hardware' in 2026 after a long wait
By Michael L Hicks published
Finally, Fitbits Google says we should "stay tuned for an exciting year ahead" with new Fitbit trackers and a revamped app with AI coaching. Here's what we know so far.

Google's Fitbit revamp is all about Gemini coaching; here's how it works
By Michael L Hicks published
Coaching + insights The Fitbit Personal Health Coach launches tomorrow in preview for a select group of people, and it gives Fitbits tools that no other smartwatches offer.

The Pixel Watch may not be my ideal workout smartwatch, but it did the unthinkable — it helped me not hate running, thanks to some Fitbit AI magic
By Derrek Lee published
Editor's Desk Fitbit's daily run recommendations provide an AI-powered running experience that can convert any non-runner, and here's how.

I tested the Google Pixel Watch 4's fitness tools and accuracy against my Garmin Forerunner
By Michael L Hicks published
Sunday Runday The Pixel Watch 4 is Google's sportiest smartwatch yet, but does it do enough to tempt fans of dedicated fitness watches? I tested it against a Garmin watch to see.

Rad! The Fitbit Versa 4 scores 34% OFF for Amazon Prime Day
By Zachary David published
Dreaming of Fitbits It's not the perfect Fitbit, but it could be a good option around this price point.

Fitbit users rejoice as Dark Mode finally hits Android in latest update
By Nickolas Diaz published
Going Dark Fitbit app's dark mode finally arrives on Android in newest update.

Google Pixel Watch 4 hands-on: AI on your wrist
By Derrek Lee published
Pixel Watch power We go hands-on with the new Google Pixel Watch 4, which brings some smartwatch firsts like a new Snapdragon chip, satellite SOS, and on-device AI capabilities.
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