Amazon introduces Underground, a new home for free apps

In a slightly odd series of events, Amazon has ended its Free App of the Day promotion and introduced a new app, Amazon Underground. The new app brings over $10,000 worth of apps, games and even in-app items that the company states 'are actually free.' While there is no official announcement from Amazon on either piece, the company has set up a new information site with a way to get Underground on your Android phone.

Unfortunately, its not as easy as heading into the Google Play Store and downloading it, but its not all that complex either. To start, head to Amazon's Underground site from your browser, enter your phone number or email address and hit send. This will send a link to your phone that will allow you to download the app. If you navigate to the site from your phone, you will be able to click the download link without entering the information. You will need to enable the ability to install apps from Unknown Sources in your phones settings. Then navigate to the downloaded file, tap on it, and install it.

Amazon is able to bring the games and apps, including their in-app purchases to users free under a new business model. The company has worked with developers and will be paying them per minute of play in order to have the developers waive the normal fees. Amazon will be paying these costs, and not passing them onto the user in anyway.

Check out Amazon Underground

Source: Amazon

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