Google's already helping you find out where to go -- now it's going to help you get there. Publisher Wiley & Sons has agreed to sell the travel publication to Google for an undisclosed sum, the Wall Street Journal reported today. It isn't clear what el Goog will do with Frommers -- it could be folded into the Zagat end of things, the WSJ opines, and that's certainly a possibility.

Google has made some pretty big strides in the travel sector, with the Zagat purchase as well buying flight scheduler ITA and integrating it into search results, which has been bolstered even further in Google Now.

Source: WSJ

There are 7 comments

Viper says:

This isn't where I parked my car!

Tietherope says:

Oh, here's a fun fact - you made out with your sister.

That film was my very first thought as well.

dmm5157 says:

Same here. It was on HBO/Starz this weekend as well.

dskwerl says:

Being an Ultima nut, I think I just figured out what Brommers was in reference to. Thanks, Phil, for filling in another piece of my youth!

h20squirter says:

-whatever dude.
- I'm a girl.
- OK dude.

uansari1 says:

+1 for all the Eurotrip quotes! That movie was hilarious!

Fahrenheit says:

Lay 4000 off, buy a company. Classy :-/