What you need to know
- ViacomCBS will relaunch its CBS All Access service as Paramount+ on March 4.
- Along with the U.S., the service will also debut in Latin America on the same day.
- More information about the service, including pricing, will be revealed at a special event on February 24.
ViacomCBS first announced plans of rebranding CBS All Access to Paramount+ in September last year, with an aim to appeal to make the service more appealing to the younger generation and compete with leading video streaming services such as Disney+ and Netflix.
The service will debut on March 4 in the U.S., Canada, and Latin America. It is slated to launch in the Nordics region on March 25 and in Australia in "mid-2021." Subscribers in Canada, however, will have to wait until later this year to access the expanded lineup.
In addition to CBS All Access' existing content portfolio, Paramount+ is expected to offer new content as well, including several originals. Some of the originals that are coming to the service include The Offer, The Godfather, and a revival of The Game. CBS All Access currently has over 20,000 episodes and 150+ movies from CBS, Paramount Pictures, Comedy Central, MTV, BET, and more.
While Paramount+ pricing will only be confirmed next month, reports suggest the service will cost $9.99 per month without ads. Just like CBS All Access, Paramount+ will be available on Smart TVs, mobile devices, and the web from day one.
