HTC Desire 816

The first in a 'new breed' of beautifully designed phones, with powerful performance and a low cost

Mobile World Congress

We all want a phone that will blow the barn doors off when it comes to doing the things we love to do with our Androids. We want a phone that plays games well, surfs the web with ease, delivers quality video playback and has great stereo sound. We also love things that are affordable. HTC is trying to merge these two things in their 2014 Desire line, and today at Mobile World Congress they've shown us the first in the series, the Desire 816.

The HTC Desire 816 marks the beginning of an exciting new era for the mid-tier. Incomparably beautiful to look at and hold with the technology and software to match, the HTC Desire 816 challenges everything that people expect from lower cost smartphones. It is bringing genuine choice to the category by delivering stunning design and high-end performance at unbelievable value. —Peter Chou, CEO of HTC

The 5.5-inch 720p display is paired with Boomsound and the 13MP camera has HTC's advanced camera software via Sense 5.5. Under the glass is a Snapdragon 400 quad-core processor, 1.5GB of RAM, and the standard sensors and wireless radios.

The Desire 816 will debut in China this March, with a global rollout coming in April.

What say you? Can HTC bring the sexy to the mid-tier? Fill the comments!


HTC REIGNITES THE MID-MARKET WITH 2014 HTC DESIRE PORTFOLIO

HTC Desire 816 is the first of a new breed of mid-range HTC smartphones combining beautiful design and flagship performance for incredible value

Barcelona, Spain, February 24, 2014 – HTC, a global leader in mobile innovation and design, has today unveiled the first model in its ambitious 2014 mid-range portfolio. The HTC DesireTM 816 distils elements of the internationally-acclaimed design DNA of HTC’s flagship HTC One® family, with a vibrant, modern colour palate and quality materials that give the HTC Desire range its own familiar, yet distinctive flavour. Demonstrating HTC’s obsessive focus on incredible design, both inside and out, the HTC Desire 816 packs an advanced feature set that makes it one of the best value smartphones ever introduced by HTC.

“The HTC Desire 816 marks the beginning of an exciting new era for the mid-tier,” said Peter Chou, CEO of HTC. “Incomparably beautiful to look at and hold with the technology and software to match, the HTC Desire 816 challenges everything that people expect from lower cost smartphones. It is bringing genuine choice to the category by delivering stunning design and high-end performance at unbelievable value.”

Beautifully designed, powerful performance

The first edition of the new-look HTC Desire family comes fully loaded with HTC’s iconic dual-frontal speakers and HTC BoomSoundTM for incredible audio quality, while HTC BlinkFeedTM keeps users up- to-date with the latest news and social updates on the spacious 5.5 inch screen. Two powerful cameras make the HTC Desire 816 ideal for photography lovers. A 13MP rear-facing camera complete with HTC ZoeTM and automatic highlight videos, as well as a 5MP front-facing camera, make it the perfect device for capturing both the perfect selfie and stunning landscapes in amazing quality. Powered by a quad-core, 1.6 GHz processor and offering 4G LTE connectivity, the new HTC Desire model offers world-class speed and power and is fully-equipped to keep pace with the most active lifestyles, whether browsing, gaming or switching between multiple apps.

Global Availability

The new HTC Desire 816 will be available in China, running HTC Sense 5.5, from March and will be upgraded to the latest version of HTC Sense via an OTA update upon global retail availability in April. For more information visit www.htc.com.

About HTC

Founded in 1997, HTC Corporation (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC's portfolio includes smartphones and tablets powered by the HTC Sense® user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.

For more information on HTC BlinkFeed’s ever-growing content partner ecosystem, visit the HTC Blog at http://blog.htc.com/.

 
There are 34 comments

fz553 says:

Nice..

dante501 says:

Well let's just wait if it will be. If they can make a phone as good as the Moto G for the same price point.

Sony Xperia Z2

I'm sure this is wishful thinking, but aim it at a price point of 150-200 it will be my back up phone.

Andvarix says:

If they can make it the same price as the Moto G, then maybe it will be "exciting"

JoPetersson says:

Lookin good, but I want aluminum! Hope this one will be cheap so people will buy it

Belatukadro says:

They also tacitly admitted that Sense 6 is coming in April.

Well done on the design, those are some sexy bezels. Honestly, this may end up looking better than the new One if the leaks/renders are accurate. Only issues I have is the 720p display, which is a hair low at that screen size (267 ppi), but if the cost is around the Moto G I would definitely forgive them.

hmmm says:

Except they use onscreen buttons so that wasted HTC bezel is still stupid. If the screen went all the way to the speaker area it would look great.

npco543 says:

If only Americans were as critical and demanding of their politicians as they are of the design of their cell phones! ;)

Holy hell people are hard to please these days.

plunder says:

I do hope they have the right blend of price and features for this year. Android users NEED HTC to get it right and flourish.
In part for I want that for HTC; but it will also keep all the other makers working hard to meet those standards (I am looking at you there Sammy! So don't just slump and stare out of the window).

eahinrichsen says:

It's an attractive-looking phone, but I wish that budget phones like this would remain under 5" so as to be more forgiving of the lower resolution and (probably) lower-quality display panels.

npco543 says:

I don't get huge phones either, but I'm obviously in the minority considering how well these things sell. But yea, if this screen is 5.5 inches, the overall size of this thing is enormous. Should be 6.25 inches tall and about 3 1/8th wide. That's almost a full inch longer and a 1/2 inch wider than the Nexus 5 - already a pretty big phone.

But I think most important is that we're starting to see phones priced more realistically. Between the Nexus 5, the Moto G (and X after the initial hype), the Nokia X line and now this... it's going to get increasingly difficult to justify $600-$700 for even a high-end phone when all they have over some of these are a higher resolution screen, a slightly faster processor and a few other minor things. Nice things, but not enough to justify a 300% price jump.

GrooveRite says:

Cute Asian girls in the picture!!

Ry says:

At first glance, the back looks like the iPhone 5c.

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rampage1979 says:

If they nail the price on the desire 816 it will definitely sell but they need to be aggressive with their pricing on this if it's less then $300 I would get one as a backup.

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benurd says:

Another solid looking effort! I really wish HTC would win. Will they?

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jimbo says:

HTC One wins GSMA's top smartphone of the year at Mobile World Congress.

Jay Holm says:

Thay green one looks nice!

I don't use, or acknowledge the word ""troll"".

moises1204 says:

why htc insist on putting that htc logo on the front of the phone to make the bezel look bigger.

BigDinCA says:

If the logo wasn't there would it make the bezel look smaller?

manimsoblack says:

Looks like an iphone.

Jay Holm says:

I think HTC stands a chance at selling a lot of these in emerging markets, or prepaid in the U.S.

I don't use, or acknowledge the word ""troll"".

Kolten Nay says:

The pricing point is crucial. Their past line of "mid range" phones were around 300$ off contract.

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toukale says:

HTC, give it up already. You don't bring anything to the table. You can't compete on the high end because Apple owns 70% of that market and Samsung have the rest. You can't compete on the low end since the chinese oem's can get their parts cheaper than you, they have scale. HTC is a walking dead at this point, there is a reason why no one is lining up to buy you. What can you offer them? no patents to speak of, no scale, nothing, you are a buy parts and put them together. Foxconn can do that for just about everyone else for cheaper too. There is a reason why a lot of people are going to foxconn for that specifically, ex.. BB to name one.

BigDinCA says:

What an ignorant and uninformed comment.

Zig261 says:

He's kind if right. I don't see that many HTC Ones outside compared to iPhone, S4s and Note 3s.

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BigDinCA says:

So if you can't make the top selling device out there then don't make anything at all? Just go out of business? Even though the One was generally lauded as the best Android phone ever made (that doesn't mean that your phone isn't great or that it's a piece of shit)? Should Sony and LG and Motorola also just pack it in? Maybe Tesla Motors should close shop since they don't make the best-selling car in the world. Hell, I guess Android Central should shut down as well since they aren't the most visited tech site on the planet either.

You want HTC in this industry. You need HTC in this industry. And Sony and LG and Lenovo. IN the corporate world there is no innovation without competition. It's not as profitable.

toukale says:

You missed my point, Sony, LG and Lenovo have other businesses to support them when it gets tough. HTC does not. I am just being real here with HTC, they do not own any of the stacks to make a smartphone. They basically buy parts and put them together, it worked for a while when the market was peaking. Now that the hardware is cannibalise, and everyone is using the same os, you can't survive doing just that. HTC is dead and anyone who refuse to think so are just blind to the reality. About the only hope they have is for someone to pick them up (not sure why someone would, with no patent portfolio and all). Spend money on marketing (which they don't have). The One was a nice phone (best android phone last year) but where did that get them? they sold less. They can't hang with the big boys (apple, samsung) and they can't sell cheaper than the chinese oem's which will eventually own the low end. Their mid-range smartphones are too expensive, so where do they go? Can't survive for long doing that IMHO.

jackoceanz says:

htc needs to stop "following" apple's footsteps.

This is clearly like iphone 5c's line.. which may or may not be successful...
htc need to charge, and lead the android pack instead.

Bring back the Butterfly design + make them available to all carriers is a start!

Habiib says:

I didn't know that the iPhone 5c was a midrange device. Guess I learned something new.

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hoosiercub says:

It was a "budget" device, that still costs as much on contract when brand-new as some Android devices cost off-contract lol

jackoceanz says:

iPhone 5C is Apple's "low-cost" iPhone

Here is the difference between 5c vs 5s
http://ipod.about.com/od/iPhone5SandiPhone5C/tp/Differences-Between-Ipho...

Amir47 says:

I'm not reading the article. everybody knows the 5c was a plastic 5.
So 1 year old device that sold for $50 (or $100) less than the new device.
A 1 year old device loses at least half it's value to me

hoosiercub says:

Between this and the 610... HTC, this didn't work for you last time, nobody bought many of the 1,567 different Desire phones.. this will be the same story. One, maybe two phones.. please don't get ahead of yourself again.

NEXUS_HTC_PS says:

Man, all these haters! I own an HTC one and I love it. I can't wait for the new ONE! I hope HTC gains market share this year and shut all these haters up. HTC HTC HTC HTC! HAHA

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