This Oura Ring 4 deal is a Prime Day miracle

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The Oura Ring 4 gets its first significant price drop on Amazon for Prime Day, and it's a deal you don't wanna miss out on!

The Oura Ring 4 on a white surface
(Image credit: Derrek Lee / Android Central)

I've been reviewing smart rings for years, starting with the Gen 3 Oura Ring. The Oura Ring 4 launched last year, but if you were on the hunt for any sales, you were out of luck. Finally, this Prime Day sale is the first time I've seen a significant discount for it on Amazon, and I couldn't be happier!

The Oura Ring 4 normally retails for $349, but this 15% discount brings the price down to just $296.65, which is slightly lower than the starting price of last-gen's model at $299. You can also opt for the pricier color options, such as Brushed Silver (my personal favorite), which is $60 off for Prime Day, taking the price from $399 to $339!

The best part about this Prime Day deal is that you can use your FSA or HSA to purchase the device, meaning you can put that money to good use if it would otherwise go unused.

Oura Ring 4
Save $52.35
Oura Ring 4: was $349 now $296.65 at Amazon

The Oura Ring 4 just received its first major discount on Amazon with the help of Prime Day. You can get roughly $50 off certain styles, or even as much as $60 off pricer color options! And don't forget to use your FSA or HSA at checkout to make the most of your medical benefits!

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✅Recommended if: You want a well-design yet low-key device that tracks your sleep, activities, and various health metrics without distraction.

❌Skip this deal if: You won't want to invest in a $6/month subscription for access to its most useful features and insights.

Health and wellness at your fingertips (iterally)

Galaxy S25 Plus revealing scratches on the back with the Oura Ring 4 top

(Image credit: Derrek Lee / Android Central)

When compared to the older (but still good) Oura Ring Gen 3, the newer Oura Ring 4 arrived with a better sensor layout, an enhanced algorithm, and even better battery life. The ring is capable of automatically tracking heart rate data when automatically detecting activities, and Oura has worked to make step counts and other data more accurate than ever.

I find the Oura AI advisor very helpful, as it uses my data to inform me on how I can improve my sleep or readiness. The meal tracker also utilizes AI to log your food; simply point a camera at it, and it will automatically identify what you ate and how your meal timing regularly contributes to your overall health. It's all very intuitive, and given Oura's tendency to add more features, I feel it makes the $6/month subscription all the more worth it.

Of course, you can also opt for last year's Oura Ring Gen 3, which remains a great device and offers many features found in the Oura Ring 4. Thankfully, the price has come down since the newer model launched, meaning you can get it for even less.

Oura Ring Gen 3
Oura Ring Gen 3: $249 at Amazon

The Oura Ring Gen 3 launched in 2021 for $299, but with the new and improved Oura Ring 4 available, you can now purchase this model for just $249, which is $50 cheaper than its original launch price.

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For everything on Amazon Prime Day, head to our ultimate shopping guide.

Derrek Lee
Derrek Lee
Managing Editor

Derrek is the managing editor of Android Central, helping to guide the site's editorial content and direction to reach and resonate with readers, old and new, who are just as passionate about tech as we are. He's been obsessed with mobile technology since he was 12, when he discovered the Nokia N90, and his love of flip phones and new form factors continues to this day. As a fitness enthusiast, he has always been curious about the intersection of tech and fitness. When he's not working, he's probably working out.

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