Sony launches Xperia X and XA in India, doesn't want anyone to buy them

Sony has launched the Xperia XA and Xperia X in India. The former is aimed at the mid-range segment, and will be available for ₹20,990 ($312); while the latter is going after the Galaxy S7 (at least in terms of pricing) with a ₹48,990 ($730) price tag. The Xperia X will be available starting June 7, while the Xperia XA will be making its debut in the third week of June.

The Xperia XA features a 5-inch 720p display, 2.0GHz octa-core Helio P10 SoC with eight Cortex A53 cores, 2GB of RAM, 16GB internal memory, microSD slot up to 200GB, 13MP camera, 8MP front camera, LTE, and a 2300mAh battery.

Meanwhile, the Xperia X offers a 5-inch Full HD display, Snapdragon 650 SoC with two Cortex A72 cores clocked at 1.8GHz and four Cortex A53 cores at 1.4GHz, 3GB of RAM, 64GB internal storage, microSD slot, 23MP camera, 13MP front shooter, and a 2620mAh battery.

Both phones will be offered in White, Black, Lime Gold, and Rose Gold color variants. Customers purchasing either handset will receive a three-month subscription to Sony LIV and Hungama Play, as well as a ₹1,000 Kindle gift voucher for e-books.

As with Xperia handsets from years past, it looks unlikely that Sony will be able to attract any attention for its latest offerings. Above all, India is a price-conscious market, and by offering the Xperia X at the same price as the Galaxy S7, Sony is showing just how out of touch it is with prevalent market conditions.

If you're interested, check out the Xperia X from Amazon, where it is already seeing a discount of ₹2,000 to ₹46,999:

See at Amazon India

Harish Jonnalagadda
Senior Editor - Asia

Harish Jonnalagadda is a Senior Editor overseeing Asia at Android Central. He leads the site's coverage of Chinese phone brands, contributing to reviews, features, and buying guides. He also writes about storage servers, audio products, and the semiconductor industry. Contact him on Twitter at @chunkynerd.