What you need to know
- Mobile World Congress 2020 has been canceled.
- John Hoffman, GSMA CEO, announced the news in a statement.
- He says it's "impossible" for the event to go on due to Coronavirus.
It's official. Mobile World Congress, the largest trade show for mobile technology, isn't happening this year. Per a report from Bloomberg, GSMA CEO John Hoffman said that it's now "impossible" for the event to continue due to rising concerns and effects of Coronavirus.
JUST IN: The 2020 Mobile World Congress has been canceled by GSMA because of #coronavirus fears.
In an emailed statement, John Hoffman, the CEO of GSMA, said the outbreak has made it "impossible" to hold the event #MWC2020 pic.twitter.com/PS1BqTCzU8JUST IN: The 2020 Mobile World Congress has been canceled by GSMA because of #coronavirus fears.
In an emailed statement, John Hoffman, the CEO of GSMA, said the outbreak has made it "impossible" to hold the event #MWC2020 pic.twitter.com/PS1BqTCzU8— Bloomberg Quicktake (@Quicktake) February 12, 2020February 12, 2020
Shortly after that initial report came out, the GSMA issued an official press release. It reads:
If you're a little confused by this news, we don't blame you. Just earlier today, the GSMA confirmed that MWC was still taking place despite fears of Coronavirus. However, it was also reported that the organization was actively trying to cancel the trade show, but couldn't as a result of the Spanish government not declaring the virus as a health emergency.
Prior to this announcement, we'd seen company after company announce that they were deciding to forgo attending this year's show in an effort to keep the health of its employees safe. This includes the likes of Sony, Nokia, TCL, ZTE, Facebook, Amazon, Apple, and others.
The decision for GSMA to properly cancel Mobile World Congress isn't all that surprising considering how many attendees were already dropping out, and was likely the right call in the grand scheme of things. Even so, it's still a huge blow to the mobile industry.
Any planned announcements will now likely come in the form of press releases, so while the information will get out one way or another, there's no getting around the impact of this move.
It was an inevitability at this point with so many companies pulling their attendance.
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