In a press event in Mumbai, Oppo introduced the photography-centric 'F' series of smartphones, launching the mid-range Oppo F1 in the country.
The F series stems from a growing demand for premium-quality mobile photography from mid-range devices. Earlier this month, in a press statement, the company claimed that its research has indicated strong consumer recognition that its phones "shoot great photos."
Oppo F1 Specifications
|Operating System||Android 5.1 Lollipop with Color 2.1 OS|
|Display||5-inch HD (1280 x 720) | Gorilla Glass 4 protection|
|Processor||Qualcomm Snapdragon 616|
|Internal Storage||16GB, expandable up to 128GB with microSD|
|Rear Camera||13MP with PDAF, f/2.2 aperture|
|Front Camera||8MP, f/2.0 aperture|
Oppo also announced its expansion plans in India, with the company targeting 35,000 sales outlets and 180 official service centers. The Oppo F1 will be available with a "silk metal" back in golden rose and rose gold colors at ₹15,990 ($235), starting next week. The high spec variant of the F1, the F1 Plus, will be available in April for ₹26,990 ($400).