London 2012 Olympics

With the London 2012 Olympic stage now all set, millions of people around the world will be tuned in to see who takes home the gold. To ensure a wide range of coverage, NBC and Adobe have teamed up to bring two new apps to Android that will help folks on to go take in what will amount to over 3,500 hours of content covering 32 sports and every one of the 302 medal events. The two apps, NBC Olympics and NBC Olympics Live Extra, are both available for free right now but there are some differences between the two that you'll need to be aware of.

  • NBC Olympics - NBC Olympics app will be the home for everything else Olympics, including short-form highlights, event schedules, TV and online listings, results, athlete profiles, columns and the new Primetime Companion feature.
  • NBC Olympics Live Extra - The NBC Olympics Live Extra app will live stream every athletic competition for the first time ever. NBC Olympics Live Extra will also live stream the Olympic content that airs on the four NBCU cable channels -- NBC Sports Network, MSNBC, CNBC and Bravo and as such, requires an account from existing cable, satellite and telco providers to gain fill access.

Clearly NBC's goal here was to provide the most comprehensive coverage for the Olympics as possible and the apps do look pretty awesome. If you're looking to take in the Olympics on the go, you'll find the links below along with the press release. If you're a Samsung Galaxy S III owner in Europe, don't forget to grab your free Eurosport subscription.

Downloads: NBC Olympics, NBC Olympics Live Extra

NBC OLYMPICS LAUNCHES TWO APPS TODAY FOR LONDON 2012 OLYMPIC GAMES

NBC Olympics Live Extra app to Live Stream 3,500+ Hours -- Every Sport, Every Competition, Every Medal -- to Multi-Channel Video Subscribers

NBC Olympics app to provide short-form highlights, schedules, live results, columns, athlete profiles, and new Primetime Companion feature. Both apps built and powered by Adobe

NEW YORK – July 12, 2012 – NBC Olympics, a division of the NBC Sports Group, is launching two apps today, both built by and powered by Adobe (Nasdaq: ADBE), as part of its comprehensive coverage of the London 2012 Olympic Summer Games.

NBC Olympics Live Extra, will allow cable, satellite and telco customers to live stream more than 3,500 hours of content, including all 32 sports, every athletic competition and all 302 medal events. The second app, simply titled NBC Olympics, will provide short-form highlights, TV and online schedules, live results, columns and the new Primetime Companion feature -- the ultimate complementary, second-screen experience for NBC's nightly primetime Olympic broadcasts.

“NBC Olympics Live Extra puts the London Olympic Games into the hands of America’s tablet and smartphone user, enabling us to once again use advances in technology to provide the broadest possible access to the thousands of hours of Olympic competition,” said Gary Zenkel, President, NBC Olympics. “The NBC Olympics app will be the definitive and most up to date source of information from the London Games, and the exclusive mobile source in the U.S. for London Olympic video highlights. It will also feature live results, dynamically served TV and online listings, and - during NBC primetime - a second screen for enhanced viewing and social interaction for when America again gathers each night for 17 nights to share in the incredible stories from London.”

NBC Olympics partnered with Adobe, which built both apps and is powering them through the conclusion of the Games. The NBC Olympics Live Extra and NBC Olympics apps are available on select Android handset and tablet devices within Google Play, and on the App Store for iPhone, iPad and iPod touch.

“It’s been great working with NBC Olympics to change the way live sporting events are experienced by consumers. NBC is now able to create, deliver, monetize and measure the Olympics across mobile devices – using tools and technologies that make up Adobe’s video solutions.” said David Wadhwani, senior vice president, Digital Media Business at Adobe. “We’re working closely with NBC Olympics and others to ensure viewers have a seamless viewing experience with two easy-to-navigate apps.”

Zenkel added, “NBC Olympics is confident that Adobe, a proven technology leader and longtime partner, will deliver the best mobile event application experiences America has ever seen.”

The entire Olympics mobile and tablet experiences were built by and are powered by technologies that make up Adobe’s Project Primetime, enabling NBC Olympics to create, deliver, verify, monetize and measure the Games across mobile and tablet devices.

To learn more about Adobe technology powering the apps and for a behind-the-scenes video, go to http://blogs.adobe.com/digitalmedia.

NBC OLYMPICS LIVE EXTRA

The NBC Olympics Live Extra app will live stream every athletic competition for the first time ever. In all, the app will live stream more than 3,500 total programming hours, including all 32 sports, the awarding of all 302 medals and event rewinds. NBC Olympics Live Extra will also live stream the Olympic content that airs on the four NBCU cable channels -- NBC Sports Network, MSNBC, CNBC and Bravo.

In another first, NBC Olympics Live Extra will provide multiple concurrent streams for select sports, such as gymnastics (each apparatus), track and field (each event), and tennis (up to five courts). For example, during a session of track and field, instead of viewing only a single feed that moves from event to event, a user can choose to watch a stream dedicated to a specific event, such as the long jump or javelin.

The vast majority of live stream content on NBC Olympics Live Extra will only be available to verified cable, satellite or telco customers. In order to access the live stream content, existing cable, satellite and telco customers should follow these verification procedures (note: customers must subscribe to a video tier that includes both CNBC and MSNBC):

1. Download the NBC Olympics Live Extra app

2. Open the app

3. Tap the “Touch Here & Get Ready” callout

4. Select your cable, satellite or telco provider

5. Enter the username and password that corresponds with your account

6. You are signed in throughout the Games on that device!

Customers with multiple devices should repeat the procedure on each device. Access to this content is free for customers as part of their video subscription -- there is no additional charge. For customers who do not have a username and password, they should contact their cable, satellite or telco provider to create one. More information about the process, including contact information for cable, satellite and telco providers, can be found at: www.nbcolympics.com/liveextra/help.

NBC Olympics Live Extra is available for free from the App Store on iPhone, iPad and iPod touch or at www.itunes.com/appstore. It is also available for free from Google Play on select Android devices or at www.play.google.com.

NBC OLYMPICS

While NBC Olympics Live Extra will be the mobile and tablet home for live stream content, the NBC Olympics app will be the home for everything else Olympics, including short-form highlights, event schedules, TV and online listings, results, athlete profiles, columns and the new Primetime Companion feature.

The Primetime Companion is the ultimate complementary, second-screen experience for NBC's nightly primetime Olympic broadcast. Users can go deeper into the broadcast with trivia, polls, slideshows, videos and athlete bios all synced with what is being presented on NBC. The companion will also allow users to share the primetime experience with friends and family through a series of social tools connected through Facebook and Twitter. Synched to each device’s clock, the Primetime Companion will automatically appear when a user opens the app during NBC’s primetime broadcast.

NBC Olympics is available for free from the App Store on iPhone, iPad and iPod touch or at www.itunes.com/appstore. It is also available for free from Google Play on select Android devices or at www.play.google.com.

About NBC Olympics

A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal's Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.

Having produced every Summer Olympics since Seoul in 1988 and every Winter Olympics since Salt Lake City in 2002, the networks of NBCUniversal are synonymous with the Games in the United States. In 2011, NBCUniversal acquired the U.S. media rights on all platforms to the 2014 Sochi Winter Olympics, the 2016 Rio Summer Olympics, the 2018 Pyeongchang Winter Olympics, and the 2020 Summer Olympics. At the conclusion of the 2020 Games, NBCUniversal will have presented 17 total Olympic Games and 11 consecutive, the most for a U.S. media company in both categories.

NBC has won an unprecedented 91 Emmy Awards for its Olympics coverage, as well as a prestigious Peabody Award for its presentation of the Beijing Opening Ceremony in 2008, which USA Today said was “the best overall Olympic experience ever provided by a U.S. network.”

In addition to its unsurpassed heritage and award-winning production, NBCUniversal is known for aggregating large Olympic audiences, as nine of the top 11 most-watched U.S. television events of all time are Olympic Games presented across the networks of NBCUniversal. The Beijing Summer Olympics rank No. 1 with 215 million viewers.

For more information on NBC Olympics’ coverage of the London Olympics, please visit: http://nbcsportsgrouppressbox.com/

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information, visit www.adobe.com.

 
There are 37 comments

Haha not available for the Galaxy SIII. I thought they were a major sponsor of the Olympics.

Slimerang says:

Just tried w/ my SGS3 also. Bummer. Fail!

technomom says:

Tried it. Failed. Wrote angry letter to NBC. Wrote letter to Samsung urging they pull their advertising from the Olympics.

Suggest all you new SG3 owners do the same. There's power in numbers.

NBC:
appsupport@nbcsports.com

Samsung Customer Relations:
samsungnahq@webershandwick.com,
samsungmobilePR@mww.com

Well at least you didn't overreact.

Slimerang says:

Same screen rez as the Nexus they show it running on in the article also!

duanedude1 says:

Maybe Verizon locked us out of the app? j/k

soricon says:

Get the apk from here and see if it works...It works on my SII

http://reviewhorizon.com/2012/07/nbc-olympics-live-extra-2012-app-finall...

WhoMe says:

Its awesome that people with a S3 Euro version get free dibs on the live coverage....ya know whats even better. THIS APP ISNT COMPATIBLE WITH MY S3.

octacolover says:

How is it that both are incompatible with all 5 of my Android devices (Fascinate-on ICS, Rezound, S3, Iconia A500, & Google TV)???

horacenick says:

I'm actually going to watch the Olympics, I only live a couple of hours away, these should come in handy.

jakemyster84 says:

Both of the apps say they are incompatible for my Thunderbolt. What makes them incompatible? Or what devices do they work for?

Legobricke says:

same here...

Not compatible with my Incredible / Rezound / Nook Color...

Sounds like a total FAIL here...

captg8r says:

Not compatible with EVO LTE either. They weren't kidding about "select Android devices" apparently.

i1der says:

all my devices are not compatible (evo 3d, prime or revue)

carterlite says:

Works great on my AT&T Note. Love that I'll get notifications prior to specific events starting.

bryanw504 says:

Not compatible with my GS3 the OG evo and the Prime great NBC so you put out an app that no one can use. And to think that Sammy is the official sponsor of the games.

Edit: correction I see a galaxy note and the nexus work with it. So two phones NBC.

Ciege says:

Not compatible...

Sony GTV
This item is not compatible with your device.
EVO 4G LTE
This item is not compatible with your device.
Logitech Revue
This item is not compatible with your device.
EVO3D
This item is not compatible with your device.
EVO
This item is not compatible with your device.

It would sure be nice to have a list of compatible devices. Thanks NBC Sports for having an app that isn't compatible with most of the new devices that could actually handle it effectively.

sarahrva says:

How much do I love that it doesn't work on my brand new Samsung GS3 and when I googled "Olympics and Samsung Galaxy S3" the first article that came up was about how the Galaxy S3 is the "official phone of the 2012 Olympics." MAJOR FAIL, I'd say.

oespinoza83 says:

I purchased the NBC Tour de France 2012 app a couple of weeks ago. Boy was it the worst $15 ever spent. The initial release worked on my EVOLTE, but a lot of problems occurred. Then, they released an update, that ONLY supported Android up to 3.2. So my phone was incompatible. The app still works, but it is completely garbage. The streams never work, even on Wifi sitting 2 feet from my router, and when they do they are all choppy. I am sure the demand for the Olympic stream will be 100000x more than the TdF, so I can't imagine the sh!tshow that will be.

Bernie3761 says:

Works on my wife's stupid Ipad but not my brand spanking new shiny S3

not compatible with SGS2 on Tmobile - anyone know what it is compatible with? EPIC FAIL

npike says:

Disappointed to see AC basically copy/paste the press release they were given. Did you actually install the apps? Notice how bad they are?

Here's a quick (and not comprehensive) list:
* Fullscreen (why?)
* Back button (those dont belong on Android)
* Video choppy and laggy
* Locked in portrait orientation
* Screen transitions are not smooth
* Scrolling is not smooth
* Long load times
* Crashes

venom666 says:

Doesn't work on my Nexus S 4G or Kindle Fire(not suprised).

nmdonahoe says:

One would think that with Android accounting for half of all smart phone sales NBC wouldn't have half assed this.

Nosferatu524 says:

haven't tried it yet but installs fine on Galaxy S2 AT&T (SGH-i777) through market. Actually says compatible lol.

major fail. Not compatible with rezound on ics. Was really looking forward to these apps. Chris needs to edit this article as the app obviously isn't that awesome like he says.

cmandd says:

Downloaded the Live Extra app from a previously mentioned site, works great on my EVO4GLTE. Downloading and testing on the Rezound now.

edit: Does not work on Rezound with ICS. App crashes while loading.

People still watch the Olympics? Does NBC make a Lawrence Welk app to go with it?

schrack3000 says:

I didn't realize there was anyone who didn't watch the Olympics...

aaronwe says:

Any idea what devices the app actually runs on? Not compatible with my Captivate on ICS.

Oskiee says:

Wow these apps work terribly...

hrlsrob says:

I'm having the same incompatible with my Asus 300, 3d, Acer 200 & galaxy ego devices. This blows

cadzilla74 says:

Neither app even shows up in Play Store when searching from my Thunderbolt. What a total FAIL.

eltoro770 says:

Just searched "NBC Olympics" and NBC Olympics Live Extra was only relevant app that appeared. Downloaded and opened app.

All on my SGS3 from AT&T

duanedude1 says:

It now downloads from the Play Store and works on my Samsung Galaxy SIII (Verizon).

Just clips play now, since the Olympics has not started yet.

jdawgman05 says:

not compatible on motorola xoom