At the tail end of February, it was announced that Amazon had purchased smart doorbell-maker Ring for around $1 billion. That deal was officially completed on Thursday, April 12, and during an interview with CNET, Amazon's head of devices (Dave Limp) shed some light on what we'll see from the two brands going forward.
Right off the bat, the biggest change consumers will see is a permanent price cut for the base Ring Video Doorbell (opens in new tab). The smart gadget usually sold for around $150, but going forward, it'll have a new MSRP of just $100. Limp says this is a "major step" to get more people into the smart home security market, and it makes Ring's option even more affordable than competitor Nest's Hello smart doorbell that sells for $229.
On a similar note, Limp also hinted that we could see its Amazon Key feature expand to Ring's doorbells in the near future.
Commenting on this, he noted that –
The original Ring Video Doorbell isn't the best in its class, but for the new $100 price, it's one of the most affordable options that consumers have to choose from.
If you still haven't jumped on the smart doorbell bandwagon, will this new price push you to do so?
See at Amazon (opens in new tab)
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The Amazon effect in full force
isn't this 1st version prone with issues?
Yeah, I have one and it isn't perfect. Even with the lowest sensitivity, it detects trucks driving by but on the highest it still takes a few seconds for motion to register. I see the backs of a lot of delivery drivers walking away from my porch. I got mine before Amazon bought Ring for $130 on sale. I have since purchased the floodlight cams (I bought 2 for $350 on sale). Those are supposed to be a little better.
No way am I paying a monthly fee
We didn't ask.
I too will Not make a monthly payment to see who us at my door,
using my wifi network.
Build it and sell it with no monthly strings attached, or no sell.
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