What you need to know
- OnePlus is set to launch its first budget entry-level Smart TV series in India on July 2.
- It is rumored that the affordable OnePlus TV lineup will start at around $200.
- OnePlus launched its first smart TV in September last year at a starting price of $1,000.
OnePlus ventured into the Smart TV market in September last year, with the OnePlus TV Q1 and Q1 Pro models. Nine months later, the company has announced that it plans to make its premium Smart TV experience "more accessible." OnePlus will be launching its new Smart TVs in India on July 2 at an online-only event that will begin at 7 PM IST.
Pete Lau, Founder and CEO, OnePlus, said in a statement:
In 2020, we aim to further enhance the OnePlus connected ecosystem experience. We look forward to offering a wider range of smart TVs that embody our burdenless technology experience, and also provide a truly seamless smart TV experience for our community at an accessible price range. We believe the new range of OnePlus TVs will re-define the premium experience in their respective price segments by providing unparalleled quality, coupled with best-in-class displays and premium design.
As per a report from ET Telecom, OnePlus' upcoming entry-level Smart TVs will start at around ₹15,000 ($200). In addition to new entry-level Smart TVs, OnePlus will reportedly launch a new "mid-range" series as well, which is expected to be priced in the ₹20,000 ($265) - ₹40,000 ($530) range.
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