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Texas Instruments, possibly better known by most for their calculators than their smartphone chips, looks to be shifting away from the business of providing systems on a chip for smartphones and tablets. Some of the bigger names in processors, like Qualcomm and Samsung, have really run away with the top-of-the-line chip business, which has put TI in a tough position. Looking into the future, TI plans to move its focus from smartphones to hopefully more profitable areas such as the industrial and automobile sectors. Executives at the company indicate that they know the growth and profits may not be as strong as the smartphone arena, but should provide better stability in the long run.

Its really unfortunate to see TI move away from smartphones, as its chips have powered some of the best devices on the market, most recently the Samsung Galaxy Nexus and range of Kindle Fires. Instead of the next generation OMAP 5 platform competing for placement in tomorrow's smartphones, we may be looking at a market almost completely dominated by Qualcomm and Samsung chips.

Source: Reuters

 

Reader comments

Texas Instruments getting ready to shift away from the smartphone chip business

21 Comments

Good riddance! That OMAP 4 chip was really nothing to write home about. Although, I'll admit that less competition isn't necessarily healthy for the consumers.

You're absolutely right there. I forgot its importance.
TI was taking too long to come out with the OMAP 5 though, it is almost inevitable that they'd fall out of competition.

I was just about to say the same thing. Honestly why's it taking so long to bring out the OMAP5?

Yup, this fucks Open Source completely. I have a phone with a Nvidia chip and can stay that I was 100% going for an OMAP the next time round. This is sad-sad news.

Many great open source project relies on the OMAP soc like the Beagle Board and OpenPandora. This would simply be a loss for open source and linux community, nothing to cheer about unless you like less choices.

The only Beagle board with an OMAP is the original with the OMAP3530. xM and Bone carry other TI embedded processors.

Not to mention that I'm guessing they can't get into quad-cores like other manufacturers or they would have produced one by now. All I want is faster, and TI isn't doing it for me, My mobile browser always crashes because it can't keep up with the amount of flash on a page or playing vids on the net sometimes. I hope Samsung, HTC and LG make quad-core Nexus phones with at least 2 gb ram, and adobe gets off its ass with another way of viewing videos, because it was a huge mistake to dump mobile flash with no other replacement ready yet, and html5 won't be ready till between 2014 to 2020. The big point of android was flash, to watch all the free content on the web with your mobile device, now its as bad as apple and only being able to see minimal content with JellyBean os and greater coming and no support, wish google would do something about it.

"we may be looking at a market almost completely dominated by Qualcomm and Samsung chips."

BUT WHAT ABOUT INTEL!?!?!?!???!!!?!?

;)

Has everyone forgotten about NVIDIA? The Tegra 3 is something to write home about, and Google/Asus used it in the Nexus 7, so it's supported in AOSP.

I could not disagree more. Nvidia Needs to take memory bandwidth serisouly before they start adding more cores and higher clocks. If nvidia wants To stay in the game they might want to consider going the route of apple and Qualcomm and design there own v7 chips.

Dang it, I LOVE the OMAP 4 line. I get a lot better performance on my OMAP devices as compared to the Tegra devices right now. QCOM is a great SOC maker and I hope they will fill the gap well.

Well, if they put that OMAP in cars maybe the automotive industry will wise up a bit and start delivering the smarts that have been promised for decades. And I'm not talking about in dash entertainment systems).

The current processor in cars are anemic and arcane by comparison to cell phones.

Bad news. OMAP5 had such potential in dual and quad core implementations. Dual core A15 processors could have caught them up in performance with everyone else and quad would have put them ahead. Not to mention if they were to be the first to do a single core A15 processor then there would be fast budget phones on the market. They gave up way too early in the fight.