As promised, Sonos has further opened up its platform to new uses. Back in August, the popular connected speaker company promised tighter integration with Spotify and Alexa, and with a new beta version for Android (and Mac and PC), its products can now be controlled through the Spotify app itself.

For someone like me who uses the Spotify app every day, pointing music at whichever speaker is most convenient — my receiver, Amazon Echo, or now, Sonos — this is a big deal, and will go a long way to helping Sonos better compete with the growing number of companies trying to dethrone it from the connected speaker crown.

More: Everything you need to know about Sonos

Before this feature rolls out to the broader public, it is going through the company's beta process, which involves a simple toggle in the Android app's settings.

Sonos users can also expect better integration with Amazon's Alexa platform early next year, allowing the Play series speakers to seamlessly work as outputs for the Echo Dot.