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LeBron James with Oculus for new Gear VR experience

The Cleveland Cavaliers' LeBron James has teamed up with Oculus and Uninterrupted to create a brand new virtual reality experience for the Samsung Gear VR. Called Striving for Greatness, the 12-minute experience touches on how James trains during the basketball season. Check out the video above for a short teaser from Samsung.

The experience goes through how James' stays in shape to his daily routine, showing what he has to put in to stay in top form. From Samsung:

Striving for Greatness is an immersive 360° virtual reality film that invites you to follow LeBron as he trains for his journey to greatness. Available on Samsung Milk VR.

LeBron James has been a spokesman for Samsung for some time now. The company even created its own LeBron James app.

You'll be able to find Striving For Greatness both on Samsung's own Milk VR Store, along with the Oculus Store.

Source: Samsung (opens in new tab); Via: SamMobile

26 Comments
  • Nice Posted via the Android Central App
  • I don't think VR will catch on till there is more x rated content available. Then I'm sure everyone on AC will want it lol just kidding. Posted via the Android Central App
  • Maybe Samsung is doing this to help the Gear VR travel better.
  • Travelling. Posted from my Asus ZenFone 2.
  • Awesome Sammy! Posted via the Android Central App
  • Anyone see the game last night with the fan making fun of LeBron? He is a cry baby. Posted via Nexus 6 running on any data plan I want
  • Until he looked at her and she looked like a fool. Lol easy to talk s*** behind someone's back. Then when that 6'7 person looks straight at you you become quiet as a mouse. Posted via the Android Central App
  • LJ sucks Posted via the Android Central App
  • He sucks at being bad. Which makes him really good. Google Nexus 6P
  • Still no Gear VR in stick though. Posted via the Android Central App
  • Sells out so quickly. It's hard to get one. Posted via the Android Central App
  • I ordered mine on 12/15, been on backorder since. Posted via the Android Central App using my Note 5
  • I prefer an automatic gear vr over a manual one Posted via the Android Central App
  • Who? Posted via the Android Central App on my Frost Nexus 6P
  • That ad made no sense to me.
  • Yep Posted via the Android Central App
  • This has been available for some time now, no? Posted via the Android Central App
  • It's so he doesn't have to go to the brothels anymore he can sit at home and OD and have video *** ...lol Posted via the Android Central App
  • ? Posted via Nexus 6 running on any data plan I want
  • He's confusing LJ with Lamar Odom lol. Posted via the Android Central App
  • Yep there not even close to being the same person. Got my VR for chirstmas nice and all for $100 good job Samsung Posted via the Android Central App
  • I watched it today. Very unique and entertaining. Riding in a car and being on the practice court was the best parts. Bonus Kyrie Irving too!! Posted via the Android Central App
  • LOL! All those white people had to learn the lyrics to welcome to the terrordome. I am sorta curious how "authentic" of a LJ experience it is... I mean does he really get cramps and run out the gym 3/4 of the way through???
  • Good marketing by Samsung with LBJ being one of the most iconic figures in sports Posted via the Samsung Galaxy Note 4
  • The gear VR is all of it. I'm very impressed. Great value for the money. Can't imagine 5 years from now how these things will be. Posted via the Android Central App
  • Gear VR versus Russian Telec for stability much more interesting.