Rather than wait for availability to roll out, OnePlus is launching its latest flagship, the OnePlus 3, on Day One in the UK. The high-specced phone with a fresh new aluminum design picks right up where the OnePlus 2 left off, stepping up the features and overall experience without a big bump in price. There's just one model this year, with 6GB of RAM and 64GB of storage, in a silver color, and it'll set you back £309 — and of course that's completely unlocked.

OnePlus is keeping the phone exclusive to its "Loop" VR experience for just a couple of hours after launch, but after that point you'll be able to head over to the OnePlus website and place your order.

See at OnePlus