LG L Bello and L Fino

LG has announced that it's bringing the L Fino and L Bello Android smartphones to the IFA conference in Berlin. These "powerful alternatives to higher-priced smartphones" are aimed for the teenage set and emerging 3G markets.

The phones are 4.5- and 5-inch models, for the L Fino and L Bello, respectively, skimping on on-board storage (4GB and 8GB totals) but bringing Android 4.4.2 and features like LG's excellent camera software (paired with 8-megapixel shooters), the Quick Circle case, KnockCode and more.

The LG L Fino and L Bello will first be released in Latin America, with countries in Europe, Asia, and CIS to follow.

LG TARGETS GROWING 3G MARKETS WITH NEW L SERIES SMARTPHONES

New L Fino and L Bello Offer Premium UX Features, Class-leading Cameras and Powerful Quad-Core Processors Without Premium Price

SEOUL, Aug. 21, 2014 ― LG Electronics (LG) will unveil a pair of its newest smartly-priced L Series smartphones at IFA 2014 in Berlin. The L Fino and L Bello are powerful alternatives to higher-priced smartphones, perfect for teenagers and first-time smartphone owners in emerging 3G markets. With blazing fast Quad-Core processors and premium UX features carried over from the popular LG G3, LG is aiming to expand its smartphone footprint in key markets by offering exceptional phones at exceptional prices.

The L Fino and L Bello continue LG's signature Rear Key button design and come equipped with a class-leading 8MP camera and proprietary UX features that make snapping pictures fun and easy. Consumer behavior research shows that the camera is one of the key deciding factors for first time and teenage customers when choosing a smartphone. LG's new L Series offers the better camera among smartphones in the same category ensuring that users get quality, blur-free images that are perfect for sharing.

Noteworthy highlights of the L Fino and L Bello include:

  • Touch & Shoot helps capture special moments quickly and intuitively by letting users tap anywhere on the display to focus and shoot in one single step.
  • Gesture Shot enables users to simply open and close a hand in front of the lens to start a three-second countdown before triggering the shutter.
  • Front Camera Light reduces the size of the preview screen and adds a bright white background for softer lighting in self-portrait mode.
  • Knock Code™ enables users to unlock their LG smartphones in one easy step by tapping a personalized "knock" pattern on the phone's display.
  • QuickCircleTM Case gives easy access to frequently used functions such as calling, text messaging, music and camera all from the window without opening the cover.

"With their competitive specs and accessible pricing, we have high hopes for the L Fino and L Bello to continue our successful expansion into emerging markets," said Dr. Jong-seok Park, president and CEO of the LG Electronics Mobile Communications Company. "Our newest L Series smartphones represent the best of LG in design, hardware and UX as well as our commitment to bringing best smartphone experience to 3G customers as many as possible."

Starting this month, LG will begin rolling out the L Fino and L Bello in key 3G markets in Latin America, with countries in Europe, Asia, and CIS to follow. Prices and additional details of availability will be announced locally at the time of launch.

L Fino Key Specifications:

  • Chipset: 1.2GHz Quad-Core
  • Display: 4.5-inch WVGA IPS (800 x 480 / 207ppi)
  • Memory: 1GB RAM / 4GB
  • Camera: Rear 8MP / Front VGA
  • Battery: 1,900mAh
  • Operating System: Android 4.4.2 KitKat
  • Size: 127.5 x 67.9 x 11.9mm
  • Network: HSPA+ 21Mbps (3G)
  • Colors: White / Black / Gold / Red / Green (varies by market)

L Bello Key Specifications:

  • Chipset: 1.3GHz Quad-Core
  • Display: 5.0-inch FWVGA IPS (854x480 / 196ppi)
  • Memory: 1GB RAM / 8GB
  • Camera: Rear 8MP AF / Front 1MP
  • Battery: 2,540mAh
  • Operating System: Android 4.4.2 KitKat
  • Size: 138.2 x 70.6 x 10.7mm
  • Network: HSPA+ 21Mbps (3G)
  • Colors: White / Black / Gold
 

Reader comments

LG bringing L Fino and L Bello to IFA, targeted at teens and emerging markets

36 Comments

Man, those are the most clever names for the latin american market. When said out loud, they sound like "The Beautiful" and "The Awesome". Nicely done LG, nicely done!

Actually fino isn't awesome it's more like "pure bread" or "high class" but yeah the bello is "beautiful" or since its masculine "handsome"

You're right, but where I live (venezuela) "fino" can be used (and is mostly used) as "cool" or "awesome" too.

Wow. I just moved to android after many years of iPhone ownership. There really are allot of Android phones.

Posted via Android Central App from Samsung Note 3

I wish OEM's would keep certain features for their flagships only. In this case, the rear buttons. Maybe I'm the only one, but something like that shouldn't be as common on their phones. Keep that for the flagship line (G line) that way it is better differentiated from other common phones...

Just my 2 cents...

Delivered by the Nexus 5 or the mighty Surface Pro 3

Jeddo45...off topic... Just added SP3 to my signature also. Didn't even occur to me.

Posted via Android Central App from Samsung Note 3 or Surface Pro 3

Awesome! I love this machine! How do you like yours?

Delivered by the Nexus 5 or the mighty Surface Pro 3

Jeddo45... I do love it. I do graphic design work and love sitting back on my couch with type cover off and pen in hand working in graphics program. Also love the fact that I can use micro SD card between the Surface and my note 3.
Sorry about the off topic guys.

Posted via Android Central App from Samsung Note 3 or Surface Pro 3

Well this phone won't make it to where there flagships are targeted, so I dont think ppl will be confused, also just because ppl need mid range phones doesn't mean they don't want there phones to look nice

Why? It's lgs design language why only keep it for the "flagship" get off your high horse, not everyone needs or can afford a flagship device. That's why the moto g/e sold so well, and something such as back buttons aren't that much a differentiating factor. You sound like the little kid on the playground who bought something thinking he was the only one, only to find a bunch of others with something similar

Calm down dude. I was giving an opinion. I didn't mean to offend you. Geez....

Delivered by the Nexus 5 or the mighty Surface Pro 3

You give far to many opinions here on this site it's truthfully unnecessary.

Respond to what's posted and keep it moving. Yes you do act childish and it's pretty comical.

From my Galaxy Note 3 on T-Mobile via Android Central App

HAHAHAHA this is rich coming from you Mr. Yarrell, the Samsung TMobile lackey that is paid to share 2 opinions and 2 opinions only on every major tech site's comment section.

Posted via Android Central App

Explain the "for teens" marketing. When you find the few of us willing to ditch iPhones, we tend to go for flagships. We also tend to have jobs to pay for said flagships (because I know someone was going to point that out) and in case you're wondering about the first person I still have the annoying "teen" moniker attached to my age.

Posted via Android Central App

For the record, most teens themselves can't afford flagship phones. That's why you have a company like this trying to catch those teens attention with their marketing strategy. If you could afford a flagship, don't wait for a commercial to come out and "convince" you. Go by the phone you want.

Delivered by the Nexus 5 or the mighty Surface Pro 3

"Perfect for teenagers and first-time smartphone owners in emerging 3G markets". Do you live in a emerging 3G market? From the sound of it you do not so it doesn't include you.

Considering that its questionable whether their former flagship the G2 is getting Android L the chances of these phones getting it is zero

Posted via Android Central App on Google Nexus 7 2013

SD card? I didn't see mention of one. They better have it. Emerging market or no, 4gb is pretty much useless these days without external 'assistance'.