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Moto X Style (Pure Edition) lands Sept. 3!

Mark it, dude. Probably. The new Moto X Style — aka the Pure Edition in the U.S. — lands Sept. 3, according to a Tweet from Motorola that has since been deleted.

This is the third-generation Moto X that we recently took a look at in New York City. It sports a 5.7-inch display, will launch with Android 5.1.1 and is powered by a Snapdragon 808 processor. Motorola's upped the camera resolution to 21 megapixels and promises that this one will be able to compete with anything else available.

And like previous versions of the phone, you'll be able to customize its look through the Moto Maker website, with various leather, wood and plastic backs available in a number of colors.

The Tweet from Motorola has since been pulled, though — we've got emails into the company to see what's up — but here's what was posted:

Motorola Sept. 3

The phone is has a smattering of custom software features from Motorola but otherwise is a stock device. It'll work on every major U.S. carrier, Motorola says, but you won't actually be able to buy it through the carrier system. Price starts at $399.

166 Comments
  • That white/gold is slick! Posted via the Android Central App
  • I agree. Trying to decide between that and a wooden back. @AC guys, do you already have a review unit? Will your review be up before Sept. 3? Posted via the Android Central App
  • Moto Kombat.......!!! It has begun.... (song starts to play) Yes, I've been holding that one for awhile. Galaxy Note 4 {Sprint Lollipop}
    Galaxy S III {FreedomPop 4.3}
    LG G2 {Sprint 4.4.2}
  • Yes and then you hear Finish Him! And then the one plus two falls. Posted via the Android Central App
  • Are you sure it's not blue and black?
  • Lol well played. Posted via the Android Central App
  • Lol. +1 Posted via the Android Central App
  • Haha nice one! Posted via the Android Central App
  • In 4 1
  • Sweet but I'll live and die by my Nexus 6 Posted From my Nexus 6/Nexus 7 2013/Surface pro 3
  • Are you implying that you'll never get a new phone again? Asus Zenphone 2 (4GB RAM)
  • That's what I heard... Posted via the Android Central App powered by Droid Turbo
  • I don't know actually Custom ROM community will probably keep alive until the mid 20s lol Posted From my Nexus 6/Nexus 7 2013/Surface pro 3
  • What kind of battery life you getting? Just ordered a nexus 6. Can't wait. Already have my spigen case ready to go. Posted via the Android Central App
  • It's awesome I'm a heavy user and it will get me to 730 until it will most likely die Posted From my Nexus 6/Nexus 7 2013/Surface pro 3
  • Same here, love my white 64 GB Nexus 6, unlocked and rooted in Verizon. On another note, will wait for a few reviews, and my Note 4 will probably go on www.swappa.com Posted via the Android Central App
  • How do you like the battery life and how is your signal strength? via AC App
    on VZW Moto X 2014/2013 DE/N7
  • My Nexus 6 is my Holy Grail phone, large, powerful, Nexus, Motorola, and on Verizon.
  • Lol
  • Looks like my wallet is gonna be a bit lighter that Thursday...
  • Done deal Posted via the Android Central App
  • Sweet. Good bye G3 Posted via the Android Central App
  • Dude I have an IPhone 6+ , my first and last iPhone. I was so happy when the Moto X was announced I almost cried. I can't wait to get a Moto X and punt this phone.
  • Kick the baby!
  • Lool Posted via the Android Central App
  • good thing about iphone is, you can buy this new moto x with cash from selling your ip6+ and still have few spare change to spend elsewhere.
  • Nice, but really wish the size was smaller. 5.7 is just a touch too big for me as I'd rather have something I can easily fit in my pocket. Maybe I just pick up a Moto X 2nd Gen off contract to hold me over to see what else comes out?
  • Droid Turbo 2 Rumors Swirling around... That is what I am waiting for.
  • That's good to know, thank you. I have the original Moto X and love the size and the fact that it's not loaded with VZW junk.....but if the size is right I might just have to settle.
  • Turbo 2, verizon spam and slow updates <<<<<<<<<<<<<<<<< Moto X PE, no spam and the latest updates
  • Same. I just got an S6 edge but even that feels too big for me. I really miss the moto display and was hoping they'd come out with a 2013-sized version for 2015. Instead they just went full-retard on the size.
  • Haha! Caught me off guard, I laughed out loud.. Posted via the Android Central App
  • www.r-word.org Check it out and maybe think a little before you type.
  • Thanks sjw
    It's a quote from a movie Posted from my Droid Turbo
  • Call me a retard cause I love the size!
  • Ditto! Posted from my Droid Turbo
  • Almost bought a Moto X 2013, but went with Nexus 5 instead. Definitely would've bought an X 2014 if it was even close to a reasonable size, skipped N6 for same reason, will skip X 2015 now too. I really want to support Motorola, I like the innovative things they've done in the past couple of years, but geez....
  • I really hope they are not that stupid and offer only phablets this year. It's like telling majority of potential customers to go away.
    Maybe Verizon is holding them back because of the exclusivity deal and I'm pretty sure that new Turbo is not gonna bigger than 5in. via AC App
    on VZW Moto X 2014/2013 DE/N7
  • Current turbo is 5.2, highly doubt the 2nd will shrink to 5 or below Posted from my Droid Turbo
  • I wish it was more like 5.9"!! Posted via the Android Central App
  • I agree I do not like all these phones that are so fablet sized! Moto X gen 1 just died for me and I was so sad I loved that phone, ended up with galaxy s6
  • Looking to upgrade from my note 4, and I think this will be the winner. Have the original Moto X and grew to love what Moto has done with their devices. I just hope the camera is up to task since I love my note 4 camera. Posted via the Android Central App
  • so far moto X style camera is at the top 2 according to some test
  • That's good news so far. I'll be waiting for the comparison of the Moto X style vs LG4 vs S6 from AC :)
  • In the same boat here man, hoping the camera is at least good as the note 4 or better
  • My Note 4 is running a nightly build of CM12, so the camera isn't as good as the stock TW Rom. That said, i'm buying the Moto X regardless of the camera. I personally feel as though most modern smartphones have decent enough cameras.
  • Currently have the N4 as well. After approx 11am EST tomorrow I believe I will be announcing the Moto X as my next flagship.
  • Homer's voice - woohoo we're done by a videogames.
    Lock 'n' load to get this device Posted via the Android Central App
  • What's the difference n this and the Style? Posted via the Android Central App
  • It's not tied to a carrier
  • the pure is the one being sold in the states. the style is the same phone being sold outside of the states.
  • Thanks Posted via the Android Central App
  • Thanks Posted via the Android Central App
  • The model is called the Moto X Style regardless. The Moto X Style Pure Edition is what people are having kittens about, with every LTE / GSM band.
    I think it will be a Pure Edition in the UK as well, at least from Motorola or Amazon.
    We will get the Moto X Play also wirh slightly smaller 1080p display and lower spec but it looks good too for the price. Posted via the Android Central App
  • Err I'm pretty sure it will be known as the Moto X Style in the UK also. It is only in the US that it will known as the Moto X Pure Edition. Posted via the Android Central App on my Moto G 4G 2nd Gen
  • Le sigh, why must Motorola match all my needs except size. I realize maybe I'm in the minority, but that doesn't mean my preferences change.
  • You are not alone. - MJ I could live with my 2013 X if only it had more LTE flavors from Sprint. That's really all I want. Maybe a tiny bit more juice in the caboose, but really it does what I need, except maintain a steady connection in 1900mhz. I need some carrier aggregation in my life. I am going to check on that oversized Nexus 5.2 thing. Maybe it will make me happy. I mean, it won't, because it won't have Moto Display, and twist to camera, and chop to flashlight. But maybe I will be happier??
  • Sweet! Need to try this one day. $399 for that hardware is a sweet deal. Will it replace my LG G4? Nah, I love my G4 way too much, but my mom might be interested. Also, will probably arrive sooner than the OnePlus Two. #shotsfired
  • it might, might not. moto ain't all that when it comes to initial orders. it took two or three weeks for the first orders to leave the warehouse last year.
  • Just dropped my 13 X... Maybe I can live with tape on my screen a couple more weeks! Hope it will be bootloader unlockable. Posted via the Android Central App
  • Hah! I've been living like this since the end of July. I really hope Motorola makes enough stock! Posted via Android Central App
  • Oh? I'm kinda in a pinch. I'm going to a convention in September, and I don't know if I really want to futz with a broken screen. I really wish the new moto g was on VZW.
  • >> promises that this one will be able to compete with anything else available Would like to believe them...but would wait for some reviews to come out to prove that.
  • Any idea on price for the higher storage capacity model yet?
  • Possible $50 increase by following storage if you want go into bigger one but not sure n look around inside AC of moto x news and might hidden there Posted via the Android Central App
  • I haven't seen anything anywhere yet. May just have to wait til Moto Maker goes live.
  • Remember, this has a microsd, so the internal storage is only for apps and app data. You can pick up a 128GB microsd for about $60.
  • I prefer to keep everything but music on device. I store photos on device. I need at least the 32 option. I'd prefer the 64 though.
  • Can the camera app store all photos and videos taken on an SD card? I've never had an Android device with an SD card slot.
  • Sure can. Be careful though. Some SD cards can be kinda slow with RAW images and HDR
  • Usually, the microsd is the default location for photos and videos. In order to store on the internal storage, I've had to remove the microsd and run the phone without one.
  • Odd, my phone gave me the option the first time I opened the camera app after I installed the card to store on device or card. I just find storing on device is much faster.
  • I guess it depends on the manufacturer. Motorola uses their own camera app as the default.
  • The only devices I've had with micro sd are HTC. I use their default as well. Never really thought about it, but I guess different manufacturers would handle that in their own way.
  • Any updates on when we can see the moto maker options? Or did I miss it already?
  • I check the moto site every few days. Nothing official yet I don't believe.
  • I'm so glad they are bypassing the carriers with this phone, I hope it sells like freaking hotcakes to show the carriers we don't want to deal with their "value added" crap anymore. Posted via the Android Central App
  • None of the other 100 phones that bypassed carrier's have sold 'like hotcakes' and I doubt this will be different. I do agree with you that the carriers need to get out of the phone business though. It is going to take Samsung to do it though and they do not have the courage. Or maybe they just do not want to give up the extra money they make from letting the carrier's put the junk on. Posted via the Android Central App
  • I agree with you that this phone has an uphill battle ahead of it. Lenovo/Motorola need to invest heavily in marketing to give it a chance.
  • Under normal circumstances I would completely agree with you, but seeing Verizon's move away from contracts it will eventually force consumers to educate themselves in a world without subsidies. It will be slow and painful, but eventual nonetheless.
  • carriers*
  • May the gods and goddesses smile upon my quick fingers on September 3rd exploration of MotoMaker. [Or maybe if Best Buy will already have them in stock, that's good, too.]
  • Don't suppose they mentioned if this was the same date for the UK?
  • I'd like to think so as it will be sold direct by moto. Wonder if the play will come out same day too? Posted via the Android Central App
  • Beautiful device. Posted via the AC App on Note 4 N910F (CM12.1)
  • Glad to see I will be parting ways with the S6 in under a month...if stock holds and they ship quickly :D
  • 5.7 is a bit too big. But I wanted to get OPT but since they make u practically work or beg for the opportunity to buy a phone I say fckem. Wish they had a 128GB option but 64+micro SD is a good alternative. Posted via the Android Central App
  • I currently have a nexus 6 and a moto x 2014, I've always said I wish I had the moto apps from my x on my nexus, and the pure seems to address that
  • Now I'm just hoping that the CDMA carriers get it together and allow us to activate it, and not makes us wait for months if they do. Posted via the Android Central App
  • That's what i'm worried about. Can't seem to get a straight answer out of Verizon on this one.
  • I was under impression that Style and Pure Edition are going to work on all 4 US carriers...CDMA and GSM
  • They will have the ability to work, but it's up to the carriers to allow it on their network. Posted via the Android Central App
  • Yup. Found out my problem is since that I have an iPhone 6 Plus and will be switching I will need a new Nano Sim since Verizon does something differently with iOS and Android. Probably voice mail or something like that. So I just can't take a existing SIM and throw it in. So if they won't activate it on their network, it's a non starter for me. It's not a technical limitation, it's a business limitation caused by Verizon. Case and point, the pain of early Nexus 6/7 users.
  • Just wondering where you heard that? Verizon? I have a Nexus 6 and an iPhone 6 Plus and have no problem switching devices by simply popping the SIM out of one and into the other.
  • This is what I got from Verzon Support via Twitter: "Congratulations on the phone. Just one item, we would need to get you a new sim card. The sim is different on Apple devices. " If I can just swap the SIM, that will super easy. That's what I'm hoping for now with this new info.
  • Same here, I have an iP6 and a One M8. I've often switched them back and forth with just the sim. However, I did run into a problem one time and had to go to VZ to get a new Sim that just plain quit on me. The Rep said it was because there is a difference in how they track data and info between iOS and Android which makes them need separate sims. That being said, I went right back to doing it and haven't had another problem, so it could have just been a worn out sim.
  • Do you know what the difference is? Is it small enough to not really make a difference?
  • case in* point
  • That's only if you need the carrier to provide you with a SIM card. If you have an existing SIM card that will fit in the Moto X, then you can just pop it in and it should work. I did that with my Nexus 6 purchased from Motorola and was able to use it in Verizon with no problems.
  • Thanks for the info. I'll give this a shot first to see if it works. I'll then see if Verizon will activate it and call them on it.
  • This is what I'm worried about. I have a Note 3 currently and I'm very concerned they're going to give me a hard time if I try to get a nano sim. Any advice on how to make that process smooth? I've read that cutting the old one might be an option in a pinch but I really don't want to do that.
  • How quick will it sell out? Posted via the Android Central App
  • It won't sell out Posted via the Android Central App
  • I gotta say, I'm really impressed and moto has outdone themselves....if I wasn't a nexus freak, I would be getting one. In fact they almost pulled me. It's just I can't give up the updates from Google even though moto is super good at updates .. Also no USB c . is a deal breaker at this point in time. My next phone needs to have it. Why would I upgrade now and in 3 months every phone is gonna drop with USB c Posted via the Android Central App
  • ...but its not as if your phone cables will suddenly stop working. In fact, the adoptation rate will be so slow at first that it may be more of a headache having to buy new cables around the home and office. Not to mention, if you need a quick charge and don't have your Type C cable, your friends and family may not have one either.
  • This. I was initially hell bent on my next phone having usbc, but after spending some tome thinking about it I figure the same thing as you. It will be more of an inconvenience than a convenience the first year or two.
  • I am a nexus freak and this will be my next phone. But im not all in for USB-c yet as I know which way to turn my charger to put it in the phone..
  • If type - c is a deal breaker to you, then it is. I simply don't see it yet or even in the next few years. I use my cord to charge the phone and the current cords do that fine. Reversability is OK I guess, but rather unimportant to me. I know that the cord on my turbo is dimpled on one side so I never have to look to see if it's facing the correct way Posted from my Droid Turbo
  • Man, really wasn't looking to replace my 2014 X, but this is really tempting.
  • I'll probably get it at some time. The price is very reasonable. However, I still enjoy using my Nexus 6 too and appreciate Moto's hardware. I'll probably wait for a few months for the price to come down and then put it on my Moto credit account.
  • I'm worried about the TFT screen...
  • I am concerned about the screen quality and brightness of a large led screen after a 1080p Note 3 with Super Amoled, but it seems some here had issues with Amoled as well. I hope they have a clever gpu, or the extra pixels will help.
    I want to see before I buy. Posted via the Android Central App
  • It will look sharper for sure, because your note 3 has pentile subpixel arrangement and Style is RGB.
    And the brightness and color quality will last you longer since there is no burn in issue with LCDs. More color accurate as well via AC App
    on VZW Moto X 2014/2013 DE/N7
  • I'm really hoping the LCD screen is a nice panel, on par with the iPhone 6 Plus. I have a Nexus 6 and really can't stand the poor white reproduction on AMOLED displays. Even Samsung has only recently improved this in their devices. Posted via the Android Central App
  • I don't like the whites on the nexus 6 either but I've gotten used to it. I think overall the display is average but the performance on 5.1.1 makes up for it
  • The screen looks bright to me.
    https://youtu.be/C0QhUdNq6uk Posted via the Android Central App
  • I think I will be breaking up with my Note 4, so I can scoop up one of these Fablets. Posted via the Android Central App
  • Thinking about it very seriously. I like my N6, but the Motorola Active Display is really helpful. Posted via the Android Central App
  • Only question i have is , leather or wood
  • Leather for me. Black lens, gold accents and Cognac leather back. Maybe...
  • I'm excited.
  • Can't wait to see the reviews on this phone. Very interested in this if the battery life is good. I was going to get the G4 but am waiting to see how the Moto does our in real use. Posted via the Android Central App
  • Sweet! Hope that camera is as good as they say it is. Posted from my Sony xperia z3v
  • I doubt this camera will compete with anything out based on the spec sheet missing OIS. Posted via the Android Central App
  • You do know that the iP6 doesn't have OIS yeah? That seems to be the gold standard in smartphone photography each year so I think its going to be alright.
  • That's because apple had to make it razor thin but the 6+ (big as X Style) does have it. via AC App
    on VZW Moto X 2014/2013 DE/N7
  • My LG G4 put the IP6 to shame last week at a picnic. My iPhone friends were embarrassed Posted via the Android Central App
  • For video or nighttime shots? Posted from my Droid Turbo
  • Awesome, thank god it's early september. When they said September I was worried it could slip to late September. Buying the customized version as soon as it goes live. Can't wait to get this beauty with awesome software.
  • Easier to hit links and tabs on full browsers with a large screen, I can take 5.7" again (careful!). I hope the UK has as many bands. The UK X 2014 from the Motorola site was called the Pure Edition here as it was carrier free.
    Most phones miss the 800 band thing that Three mobile uses as well as the 1800. Hence my spare EE payg sim is always far better. I don't know how to correlate between frequency and band numbers though, maybe the latter is only LTE. X Style PE has got them all anyhow. Any idea when the 'store' is open for orders. I am down for a Motorola email alert on both X's. Posted via the Android Central App
  • So stoked!!! I pulled the trigger on the Axon phone just for giggles, because they have a 30 day money back guarantee with free shipping. It was only to hold me over till the X arrives. Not a bad way to rent a phone for 30 days, but I can't wait for the X.
  • I'm not sure what all of you complaining about screen size are going to do. You are running out of options. No use getting bent over it anymore. Bite the bullet or keep your old phone. We are not going back. Posted via the Android Central App
  • Preach it brother! Long live the tablone revolution!
  • Amen, brother! Small screens are for sissies & girlie men (I am Hans, und I am Franz, and we are here to PUMP YOUR PHONE SCREEN UP!), LOL! Anybody get that SNL reference? :-) My Nexus 6 screen even seems small, now. I'm probably going to buy this Motorola phone, but I'm WORRIED about the screen being smaller than the Nexus 6, at 5.7"! Posted via the Android Central App
  • My birthday is September 3rd, but will probably wait for some reviews first, my white 64 GB unlocked and rooted Nexus 6 has been serving me well. Posted via the Android Central App
  • Pulling the tweet? OVER THE LINE!!!
  • As a Canadian living right on the US border, anyone have any idea the best way to get my hands on one? I have a US mailing address but I wonder if Motorola will accept a Canadian credit card for an online order. Would I be better off physically picking one up in stores? I'd prefer to customize through Moto Maker but really just want my hands on one.
  • Amazon probably will.
  • Motorola will cancel your order and your money will get stuck with the bank for a few weeks. Amazon will accept your order and you can even get the tax refunded by providing them your freight forwarder's tracking link.
  • Thanks for the reply. Did you order from Motorola US previously with a Canadian card?
  • This is a great phone, at a great price, and I wouldn't be sad by any means to have it. Sixty-four GB internal, with up to 128GB external! Hell, yeah! Even though I love my Note 4, I could be very happy with this phone. 'Cause Lord knows Samsung has screwed up the Note line with the upcoming Note 5.
  • Samsung really messed up. The note was a huge success but not because of the stylus but the giant screen. But for two generations now Samsung has kept screen size the same and everyone is catching up with them. Soon they will learn that the reason their sales are dropping is because the lack of screen size growth as well as the SD card and removable battery fiasco.
  • I may have to get rid of my Nexus 6 for this.
  • Here's to hoping that the radio software is configured same as the Nexus 6, and works for Project Fi.
  • Interesting point. Hadn't thought about that angle. Posted from my Droid Turbo
  • Was waiting on the note 5, or possibly G4 pro. But with close to stock android I think this is my best option. Posted via the Android Central App
  • Yeah, I'm going to probably buy this Moto X Style (Pure Edition); I'm unhappy with my Nexus 6. I'm not happy about not having a MicroSD card; it's got terrible lag, sometimes (I'm running stock, rooted Android 5.1.1, albeit with Xposed), and it often takes FOREVER to reboot (it just sits there sometimes at the spinning dots; I often have to press and hold the power button to get it to reboot two or three more times, before it finally loads Android!), and sometimes the phone gets INCREDIBLY hot; so much so, that it practically burns my finger tips while trying to swipe with SwiftKey! Anyone else have these issues? I'm really liking everything I'm reading & seeing about this Motorola phone! Posted via the Android Central App
  • Anyone know how well motos leather holds up? Sounds like a good idea, but I've seen some pretty new g4s with torn up leather backs. Posted via note 3
  • Moto much better, not even close. Posted via the Android Central App
  • "Mark it zero, dude, next frame."
    "Give me the marker dude, I'm markin an eight."
    "Smokey, you mark that frame an eight and you're entering a world of pain."
  • I'm not in the market for a phablet but not too optimistic on this one. Battery should be bigger to be comfortable through a day of moderate to heavy use and camera without OIS on such a big phone it's shameful. via AC App
    on VZW Moto X 2014/2013 DE/N7
  • I was REALLY hoping this had wireless charging. I've invested in it with 4 Tylt wireless chargers now. Posted via Android Central App
  • Oh oh, if I don't get my early member Op2 invite by then, this will be my phone. Ian b
  • I think I wants it. Still conflicted though bc there's so many phones coming out. Posted via the Android Central App
  • STARTS at $399? Hmm. Well I guess that's to be expected. The new Nexus phone will probably be the same. Posted using my Samsung Galaxy Tab 4 7.0 via the Android Central App
  • I'll be hoping to get my hands on the Moto X Style at the end of September. Can't wait. It'll be my first phablet. Posted via the Android Central App on my Moto G 4G 2nd Gen
  • Sweet! AC guys, any Idea how the moto display will affect the battery now that the screen is not Amoled? I haven't seen anyone discussing that....
  • I like this idea of being able to buy this new one without going through the carrier. Now who wants to bet that VZW will ban the device on their network for a couple weeks for testing? They did it for the Nexus 7 LTE.... Posted via the Android Central App
  • I hope the means that review units are being shipped to reviewers. I really need to hear more about the battery life! Loyal Motohead!
  • Does anybody know who manufactures the display for the Moto Pure Edition? I know Sony makes the camera hardware.
  • No amoled, but I'll still buy. Posted via Android Central App
  • As we Motorola has history for Bad Camera.What about this one? Posted via the Android Central App
  • Tell me about the camera?????? Posted via the Android Central App
  • About a week out and haven't heard anything else about this. What do you guys think the odds are of this thing launching on the 3rd at this point? my Note 3 is on it's last leg...
  • I think we will hear something really soon.
  • I thought Motorola was pulling the same Apple "16 GB Flagship, but you can pay $$$ for upgrades!" trickery, but I saw that Moto X has SD Card slot.