Google confirms Oct 4 launch event, teases phone 'made by Google'

In a nod to the nerds, Google just took out a TV ad during the premiere of The Big Bang Theory to tease an upcoming product launch on October 4. Set to the subtle tune of "Come And Get Your Love," a long rectangular Google Search bar slowly morphs into the shape of a phone, then flanked by "Oct. 4" on one side and the new Google "G" logo on the other.

At the same time, Google tossed up a new website,, which simply shows the same imagery but with the phone-shaped outline being filled by various awesome photographs — building into the information previously leaked about a new, interesting wallpaper experience on the Pixel phones.

A tweet from the Google Twitter account also uses the hashtag #madebygoogle, lending more fuel to the fire that the phones will indeed be marketed as Google's own without the involvement of a customer-facing company partner. The official Nexus Twitter account retweeted, cryptically.

So it's set, then — October 4 for the launch of the latest phones from Google. What they turn out to be, and which products (if any) launch alongside them, will be the interesting part.

Andrew Martonik

Andrew was an Executive Editor, U.S. at Android Central between 2012 and 2020.