To no one's surprise, T-Mobile is positioning the myTouch 3G Slide as its next big device launch. In fact, from these leaked slides, it looks like their building an entire summer campaign around the myTouch brand. We've been decently impressed with what we've seen in the myTouch 3G Slide and think it vibes with all those current and former Sidekick, T-Mobile G1, and myTouch 3G users. Given that most people who bought the G1 are due for an upgrade, the myTouch 3G Slide's release can't come at a more perfect time.
Some cool details in the leaked slides show that there'll be A LOT of advertising for the myTouch 3G Slide (like for the original myTouch) and a big push on accessories (which we're sure you'll be able to find here). What's interesting is that though the launch date is June 2, myTouch 3G Slides won't be demoed in store until June 7 and the ad campaign doesn't start til June 16. June 17 is marked mysteriously and interestingly as: "STAY TUNED - THIS WILL BE BIG". What could that mean? [via engadget]
Reader comments
T-Mobile is making the myTouch 3G Slide the center of its universe
so a sidekick with a litle bit of sense? BORING! sorry but in all honesty, if you're not the Nexus with Android 2.2, or you're not the Evo, then you're not gonna be very interesting!
I don't think they're marketing this phone to us geeks this time around. It's mainly for the Sidekick/MyTouch/G1 urban social crowd. Trust me: they eat this stuff up like hotcakes.
Expect for many of these to be stolen and sold also: GSM is very black-market-friendly.
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Expect more Dwayne Wade, Dwight Howard, and Charles Barkley promos.
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As a current user of the device, I beg to differ. You're using the same old American adage that "Bigger is better". I'm a frickin' phone nerd and I can tell you this... outside of the useless-to-me "Faves Gallery", this thing is killer. The Nexus One and Evo don't/won't reach the masses. They're high-powered gaming rigs when most people just want a decent PC...
So, considering this phone is the new MyTouch I should expect it to remain center-stage for 3 weeks, maybe 4, before it seems like T-Mobile forgot they ever made the device and no further firmware updates are issued? Or is that more on HTC?
damed tmobile what hell are you doing?