We just got our hands of a copy of the latest Sprint Playbook, and while we were hoping for some more info about the LG Marquee and Kyocera Milano, what we found was a bit, well, different. It seems that in order to stay competitive with Verizon and AT&T (Sprint's words, not ours), some changes are going to be made to several of the perks everyone on Sprint takes for granted.
For starters, the Sprint Premier program is coming to an end. Current members will be hearing from Sprint sometime after Sept. 16 with all the details, but the short version is starting at the beginning of this month, enrollment in the program stopped, and you'll have to use your current (and final) Premier upgrade on or before Dec. 31, 2012. In addition, the other smaller but just as appreciated perks like accessory discounts and annual anniversary gifts end Dec. 31, 2011. Employees have been instructed how to let everyone down easy, but this will sting no matter how you slice it.
Next up, is a major change to Sprint's 30-day=satisfaction guarantee -- it's getting cut by 16 days. Like we've seen other carriers do, Sprint will now be switching to a 14-day return policy. They will still return everything but the restocking fee, you just have a couple weeks less to make up your mind.
Finally, starting Oct. 2, the "New For You" upgrade time is changing from 22 months, down to 20. Cutting the time down by two months is nice, but will hardly take the sting of losing the yearly Premier benefit away.
Nothing good can last forever folks, and as Sprint reminds us, they have to do something to stay competitive. In the end, it's a business and sometimes you have to rob from Peter to pay Paul. We have some relevant pages of the Playbook after the break.
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