Target is rolling out 'Target Mobile' to a store near you

Next time when you visit the electronics department at a Target near you, don't be surprised when you see another guy or gal working the department that isn't dressed in red and khaki. Target and RadioShack are officially joining forces to bring Target Mobile to guests all over the country. Target Mobile is a "convenient and simplified cell phone shopping experience both in-store and online."

The bullseyed logoed company announced that by the end of this year (2010 for those of you not keeping track), 850 stores will have these mobile centers in their stores. By mid-2011 -- before the world ends in 2012 -- Target is ultimately planning to have these centers in majority of their stores nationwide. But if you're not quite the in-store shopper, the Minneapolis-based corporation, has also launched an online store:; being maintained and Target-branded by Simplexity. 

This isn't the first time we've seen retailers and network carriers link up to bring more cell phone options other then just pre-paid phones to customers; or as Target likes to call them -- Guests. Hey, who knows, you might even buy your next Android device when you're shopping around buying some Mossimo jeans or some Archer Farms cookies. What do you guys think? Will this be a success or a failed attempt? Sound off in the comments section and let us know what you think. [Target]

Andrew Melnizek