Study suggests Fire Phone sales are not lighting on fire

Amazon Fire Phone
Amazon Fire Phone (Image credit: Android Central)

A new study suggests that Amazon may have sold no more than 35,000 Fire Phones since the smartphone launched this summer. The reasearch cited reasons such as a high $200 price tag that's equivalent to Apple's iPhone 5s and Samsung's Galaxy S5 and an exclusivity with U.S. carrier AT&T as reasons for the Fire Phone's slow sales, though Amazon still has not disclosed sales numbers for its debut smartphone on the market.

To arrive at the 35,000 units sold since July, Chitika says that data from its ad network suggests that the Fire Phone accounted for just 0.02 percent of activity. Based on ad network activity, there are about 26,550 Fire Phones in active use, and accounting for indexing errors, Chitika estimates that there are about 33,000 Fire phones out in the wild.

What do you think of the 35,000 Fire phones that have been sold? Does this look like a low number? Be sure to read our Fire Phone review if you're interested.

Source: The Guardian

Chuong H Nguyen