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  • Editor's Choice
Category: Media & Video


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  • Vendor: Google Inc.
  • Version: Varies with device
  • Price: Free

YouTube may well be one of the best business decisions Google has ever made. The video sharing site actually was created by a trio of PayPal workers in 2005. In late 2006, Google picked it up for a mere $1.65 billion. That's maybe not quite as much money by today's standards, but at the time it was a huge deal. But it paid off.

Consider: According to Google, more than 1 billion unique visitors use YouTube every month. Some 100 hours of video are uploaded to Youtube every minute of the day. It pumps out hundreds of millions of dollars in revenue for its partners. And YouTube means anyone can become a publisher. Anyone can share their world in video, almost instantaneously. You can upload directly from a phone, if you'd like. And with the advent of Google+ and Google Hangouts, you can now use the power of YouTube to communicate your message live, in real-time. It's a free, portable broadcasting studio. It's used by dignitaries. Mothers. Fathers. Families. Students. And more than 6 billion hours of video are watched on YouTube each month.

Not bad for a decade's worth of work, eh?

And, yes. YouTube is home to many a cat video. Because what's the Internet without cats?

While you're here, be sure to subscribe to our YouTube channel!


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YouTube Gaming

Hands-on with YouTube Gaming for Android

It's not quite ready for prime time, but Google's early efforts to compete with Twitch look promising. Rumors of Google's intent to compete directly with Twitch have finally started to wander into reality through an upcoming service called YouTube Gaming. The goal is to be be quite similar to...
YouTube app

YouTube ditches '301+' in favor of real-time view counting

Google is taking a new approach when counting views on YouTube videos from now on, which will eliminate the infamous "301+" number that until now has shown up on most YouTube videos for the first few hours after they go live. The official YouTube Creators Twitter account used a funny...

YouTube gets snazzy new transparent player controls on the web

Google has flipped the switch on a pretty great change to YouTube on the web that brings transparent player controls to all. The new controls — which you can check out in the embedded video above — appear transparently over the bottom portion of the video, allowing you to keep an eye on all of...
Google+ and YouTube

Google to remove Google+ signup requirements for YouTube and other products

Users of the Google+ social network soon won't need to use it in order to access other Google services. The company has revealed plans to slowly reduce the requirement for Google+ accounts for services such as uploading videos to YouTube and more. Google has already announced it will be...

YouTube update brings new design, video editing tools

The YouTube app picked up an update today that breaks the interface down into three tabs — Home, Subscriptions and Account — making it easier to discover new content. From the Home tab, you will be able to see your recommendations as well as customized playlists based on your watch history....
YouTube on Android

YouTube viewing time up 60 percent from last year, mobile viewing has doubled

Speaking on Google's Q2 2015 earnings call (broadcast on YouTube, as you'd expect), new CFO Ruth Porat dropped some new numbers about how YouTube is growing. Total watch time on YouTube is up 60 percent from this time last year, the strongest growth rate Google has seen in two years. Most...
Android Central

YouTube app now supports playing HD videos at the smooth rate of 60fps

Google previously added support for YouTube videos to play at 60fps on the desktop site, and later added that same frame rate for live streaming videos. Now the official YouTube Android app can handle 60fps playback, if the video already supports that high of a frame rate, and the mobile device...
YouTube launches Newswire to better view breaking news

YouTube will verify video from breaking events and make content discovery easier with Newswire

YouTube is rolling out three new initiatives, all aimed at bringing viewers the most relevant content to the breaking news topics they are looking for. When breaking news happens, there is often tons of user footage that gets uploaded to the Internet and YouTube. Realizing that this trend is...
YouTube Gaming is set to duke it out with Twitch with live game streaming and more

YouTube Gaming is set to duke it out with Twitch with live game streaming and more

It looks like YouTube is set to take on Twitch with a big push into gaming content. Announced via Twitter today, YouTube Gaming represents a big push by Google into the live game streaming space, currently dominated by Twitch. The service has been rumored to be in the works for a while, but it's...

Google's 'Jump' platform creates immersive 3D content for VR experiences

Google is launching a new platform for creators to make immersive 3D imagery. While Google Cardboard seemed a bit like a joke a year ago, it's clear that Google isn't slowing down in its VR efforts. Alongside the announcement of a new version of Cardboard, Google is also announcing a new VR...
YouTube gets 60fps live streams and HTML5 playback

Google brings 60fps live streaming and HTML5 playback to YouTube

YouTube now supports 60 frames per second live streams, along with HTML5 playback in supported browsers. A short while back Google added 60fps playback to YouTube, and now the company is bringing that feature to live streaming as well. This feature is now available on compatible HTML5 browsers,...
Google and Nestlé team up again for limited edition 'YouTube Break' KitKat bars

Google and Nestlé team up again for limited edition 'YouTube Break' KitKat bars

Google and Nestlé have teamed up again for a branding campaign that will replace the logo on KitKat wrappers in the UK with "YouTube Break." Extending their partnership beyond the candy-themed name of Android 4.4. KitKat, Google and Nestlé have teamed up for a campaign the will substitute the...

Spotify rumored to enter the video business, holding press event on May 20

The popular music streaming service Spotify could be planning an expansion into original video content, as the company announces a press event on May 20. The report comes from the Wall Street Journal, claiming that Spotify's video service will be available to subscribers and non-subscribers. The...
YouTube announces partnerships with top content creators

YouTube announces partnerships with top content creators, collaboration with AwesomenessTV

YouTube has announced some new partnerships with top content creators to help bring more original series to their network. Thanks to a new partnerships, YouTube will be delivering even more original content from their top creators. YouTube has partnered with four of their top content producers...
YouTube app to stop working on devices running Google TV versions 1 and 2 'after April'

YouTube app will no longer be supported for Google TV versions 1 and 2 'after April'

In a recent update to a support document, Google announced that the YouTube app on devices running older versions of Google TV will no longer be supported "after April." Specifically, the YouTube app will stop working on devices running versions 1 or 2 of Google TV, as well as older smart TVs...
Streaming all weekend: Coachella on YouTube

Streaming all weekend: Coachella on YouTube

It's that time of year again, folks! Coachella started earlier today, and, just like the last several years, you can stream the music festival in all of its glory on YouTube for the rest of the weekend. At its Coachella page, YouTube is hosting three different channels for the festival, which...
YouTube outs upcoming subscription plans in email to content creators

YouTube outs upcoming subscription plans in email to partners

Google is planning to roll out a monthly subscription service for YouTube, according to an email sent out to partners today. The subscription service would provide an ad-free version of YouTube for a monthly fee, part of which would be shared with partners as another source of revenue. From...
YouTube will reportedly take on Twitch with game streaming push later this year

YouTube to reportedly take on Twitch with game streaming push later this year

Google is reportedly planning a reinvigorated push for its live streaming platform that will go live later this year and focus on game streaming and esports. Called YouTube Live, the service would go up against popular streaming service Twitch, which has already amassed the lion's share of the...
Cards on YouTube

YouTube replacing in-video annotations with new Cards format

Google has announced that it will slowly begin replacing annotations in YouTube videos with a new Cards format, which is designed to work on both desktop and mobile platforms. Google said they heard from YouTube video creators they wanted more flexibility with the information shown during...
YouTube adds support for 360-degree videos

YouTube adds support for 360-degree videos

Google announced today that YouTube now supports 360-degree videos, opening up a ton of new creative possibilities for the platform. For now, 360-degree videos are only viewable on specific platforms, such as the YouTube app on Android and videos embedded in Chrome. From the YouTube Creator Blog...