"If you like the S3 then this phone is even better / It has an HD screen and is just a lot slimmer."

Samsung has earned something of a reputation for putting on unique and often rather cheesy live events to launch its new products. An example would be the Broadway-themed Galaxy S4 launch event in New York City. A recent effort from the phone's Indian launch, however, takes things to a whole new level.

At the event in Mumbai, Bollywood actor Ranveer Singh took to the stage to perform a soul-crushingly embarrassing rendition of Psy's 2012 hit "Gangnam Style," re-worded with lyrics all about Samsung's new smartphone. These include such gems as "441ppi is not just a number / Look at this clarity it's brighter" and "If you like the S3 then this phone is even better / It has an HD screen and is just a lot slimmer." Yes, it's that bad.

Hit the embed above to see for yourself. You're welcome.

Source: YouTube via The Next Web, India Today