OnePlus crushed it in India over the course of the last year, amassing over 40% of the market share in the premium segment. As a way of thanking its community, the Chinese manufacturer rolled out a Star Wars-themed edition of the OnePlus 5T. The company is now continuing its collaboration with Disney to introduce an Avengers variant of the OnePlus 6 alongside the standard verison
Like last year, the limited edition variant will be sold primarily in Asian markets. There were rumors ahead of the launch that the device will make its way to the UK, but OnePlus has quelled the speculation by confirming that the OnePlus 6 Avengers Edition will be exclusive to India and China.
With that out of the way, onto the device itself. This is the OnePlus 6 Marvel Avengers Edition.
OnePlus 6 Marvel Avengers Edition: What's in the box
OnePlus has custom packaging for its limited edition variants, and the OnePlus 6 Marvel Avengers Edition is no different. The large box comes emblazoned with the Avengers insignia, and inside you'll find the phone as well as a custom Iron Man case (which is reminiscent of the Kylo Ren case included with the 5T Star Wars edition).
Aside from the case, you get the standard Dash Charge wall charger along with the red USB-C cable. Oh, and there's also a medallion in each box, which I'll talk about below.
OnePlus 6 Marvel Avengers Edition: Infinity Medals
Each OnePlus 6 Marvel Avengers Edition box contains a collectible that OnePlus is calling a medallion. There are six medallions in total (for the six Avengers), and they combine to form the Avengers insignia.
OnePlus is rolling out a Infinity Medal Challenge for fans where they'll win a prize if they collect all six medallions. OnePlus isn't revealing what winners will receive just yet, only hinting that it will be special.
OnePlus 6 Marvel Avengers Edition: Design and hardware
The OnePlus 6 Marvel Avengers Edition comes with a glass back, albeit with a kevlar finish underneath that allows it to stand out from the standard editions. The Alert Slider is furnished with a gold hue, and the Avengers insignia round the back and the OnePlus logo feature a gold finish that contrasts very well with the kevlar pattern.
Unlike the matte finish of the Midnight Black and Silk White versions, the Avengers variant has a glossy back that's similar to that of the Mirror Black edition. While the material itself is the same, the pattern beneath the glass as well as the gold accents create enough of a differentiation.
Aside from the design tweaks, the OnePlus 6 Marvel Avengers Edition shares the same internal hardware as the standard edition, but you do get more storage. The Avengers variant will be the only OnePlus 6 model in the country that features 256GB of storage, with the standard editions available in 64GB and 128GB.
OnePlus 6 Marvel Avengers Edition: Iron Man case
With OnePlus switching to a glass back, you'll want to invest in a case to protect it from the occasional tumble. The Avengers edition comes with an Iron Man case that does the job magnificently.
Like the Kylo Ren case last year, the Iron Man case adds a considerable amount of bulk to the phone, but you get added protection for your device. The downside is that most of the unique additions on offer with the Avengers edition are hidden away underneath the case.
OnePlus 6 Marvel Avengers Edition: Pricing and availability
The OnePlus 6 Avengers edition will go up for sale in India starting May 29 for ₹44,999.
The device will be sold exclusively in India and China, and will not make its way to Western markets. That's a letdown considering the mass appeal of Marvel's movie franchise, but it looks like licensing fee was the main motivator behind OnePlus' decision to limit the variant to these markets.
While Marvel movies may not generate as much revenue from India, they have a massive fanbase in the country — even more so than Star Wars — so it's likely that the Avengers variant will be sold out in a matter of weeks. That was the case with the Star Wars edition last year, so if you're holding out for a new phone and are a fan of the Marvel Cinematic Universe, best act fast.
Harish Jonnalagadda is a Senior Editor overseeing Asia at Android Central. He leads the site's coverage of Chinese phone brands, contributing to reviews, features, and buying guides. He also writes about storage servers, audio products, and the semiconductor industry. Contact him on Twitter at @chunkynerd.
I still cannot understand why they wouldnt bring this to other countries.
Licensing fee. It would cost them a hefty sum to get the device licensed in the U.S.
Why would the licensing fee be different?
Because of how much the brand is worth. The Avengers are probably more popular in the US than India, so it naturally costs more to licence it. Even if it was the same though, it might not be worth it in the US. While as I said, I suspect the Avengers is more popular in the US, the reverse is true of Oneplus. Wouldn't be worth the licensing cost for the 12 devices they'd actually sell. There's also the fact that there's a billion more people in India, literally. Even though I think it's less popular in percentage terms, there's probably as many Marvel fans in India just because of sheer population... I'm over thinking this lol.
Hope they do a special addition without a glass back...
I like it. Saved me 500 quid by not selling it here!
Am I the only one thinking that case is more War Machine than Iron Man? I wonder how long it'll take someone to replicate the case in red/gold....
Asshats. Do you know where Marvel is most popular? Clue: it isn't China or India.
« OnePlus is rolling out a Infinity Medal Challenge for fans where they'll win a prize if they collect all six medallions » The winner here is OnePlus. They expect people to buy several phones?! They think they are selling limonade or what 😁
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