Event (and our liveblog) kicks off around 12:30 p.m. PST from Las Vegas
T-Mobile CEO John Legere already has made quite the splash here at CES in Las Vegas — and the company hasn't even had its big day yet. The ever-outspoken (and far from publicity-shy) Legere already crash (and got kicked out of) AT&T's opening party. He put coal in his competitors stockings. He called AT&T's offer of up to $450 for switching from T-Mobile "desperate."
Today T-Mobile unveils its latest "Uncarrier" initiative in Las Vegas. By all accounts (including any number of leaks) we should see a move to pay early termination fees if you switch to T-Mobile. That's not really a new thing — carriers have been offering that incentive off and on for years. But chances are T-Mobile will add some sort of twist to it.
And we'll be there to bring it to you, live. Join us after the break for our liveblog. Doors open at noon PST — that's 3 p.m. on the East Coast and 8 p.m. in London, and we'll kick things off thereabouts.
This should be good.