Sony IFA press conference confirmed for Sept. 4

Sony will do its thing in Berlin just hours ahead of Samsung Unpacked

It was rumored around a month ago, but now it's official — Sony will hold its IFA press conference on Wednesday, Sept. 4, just hours ahead of Samsung's "Unpacked" event. As the Berlin-based IFA is a general consumer electronics show, Sony will likely be showing everything from cameras to TVs to laptops. But on the Android side we're expecting to see the company's new flagship phone — the Xperia i1 or "Honami" — the crazy new "lens camera" accessory and perhaps another look at the Xperia Z Ultra.

With all this taking place on the same day as Samsung's big event, where the Galaxy Note 3 is expected, it's going to be a busy day for Android announcements. We'll be covering both events live from Berlin, so keep it locked to AC early next month.

Alex Dobie
Executive Editor

Alex was with Android Central for over a decade, producing written and video content for the site, and served as global Executive Editor from 2016 to 2022.

5 Comments
  • Same day as the Samsung announcement :-/ FIGHT!
  • Yea lets see how many people rush to leave Samsungs event to make sure they get to Sony's on time Posted via Android Central App
  • Really looking forward to the honami
  • Well at least the reviews for 2 phones that made my final 3 will be coming in at the same time.. Note 3
    Honami When is the One Max announcement? That week as well?
  • Camera's are likely to be bigger deal than phones at this one...