Youtube link for mobile viewing (fwd to 30:25)

The best part about Eric Schmidt's brief -- and we do mean brief ... almost in passing -- mention of Ice Cream Sandwich at the Salesforce Dreamforce 2011 keynote isn't that he says it'll be out sometime in October/November.  That's a time frame that should surprise no one, and really doesn't divulge anything, no matter how many times you parse it. Instead, it's the disdain Papa Schmidt has for the ICS nickname that's the real juicy nugget, albeit a minor real juicy nugget. Check it out in the video above. The transcript doesn't do it justice. You can hear him rolling his eyes.

We pretty much feel the same way, though. Froyo was gold for a headline writer. Gingerbread, eh, we can live with it. Ice Cream Sandwich is somebody getting back at us. Yeah, we're taking it personally.

Anyhoo, here's what Schmidt had to say:

"We have a new operating system, internally known as 'Ice Cream Sandwich' for some reason, which is being released in October-November, which everybody is very excited about."

So it's coming sometime in October or November. Maybe late October. Or maybe early October. Or maybe early November. Or maybe late November. Possibly in the middle of one month, or in the middle of the other. Parse it all you want. Dude said "October-November." And with that, we're going to have a cheeseburger.

Thanks to everyone who sent this in


Reader comments

Eric Schmidt not big on Ice Cream Sandwich name, says it's coming Oct./Nov.


Yea I bet they have IOS5 on the canvas and copying and trying to improve on its functions every day!

LOL, you're joking right? It's pretty much universally known that iOS5 is nothing but updates that other operating systems already offer and have offered for years (i.e. notification bar, widgets, group messaging, iCloud, etc.).

Unbelievable how delirious some iOS fans are...

Where's Phil's initial hands on video of the Bionic. Ph yes I went there. And Bionic will have ICS in Dec.

*dryly* Schmidt probably doesn't like the name Ice Cream Sandwich because it doesn't conform to Google+'s first name/last name format.


Samsung with their big Galaxy S2 launch in just a bit more than a week can't be happy he said all this.

I watched/listened to most the interview at work today, rather insightful discussion from Eric Schmidt. i'd love to sit down and pick that guy's brain sometime.

I watched/listened to most the interview at work today, rather insightful discussion from Eric Schmidt. i'd love to sit down and pick that guy's brain sometime.

And just how many devices are going to be pre-loaded with Ice Cream Sandwich? They STILL make new Android phones running 2.2 which is without a doubt pathetic.

Not really, 2.2 brought a lot more features than 2.3. In my opinion 2.3 is almost pointless. Ice cream sandwhich is what they need on phones. They should have skipped 2.3 except for the added video chat

I think they should just stick with the numbers. Android 2.2, 2.3 etc... Drop the childish names.

And that is why I don't know you, but I do know that you know nothing about marketing.

*hint* think OUTSIDE of the nerd/tech world

The few family members and friends that I have that know what Android is don't remember what version of Android they have, but they do recognize the version names.

No, didn't you hear? They are going to keep one button. It will be in the front, center lower portion of phone... I hear it is even going to be a circle.

No doubt, Sprint will be the last to get it on the Nexus Prime, and it won't come on any new phones until this time next year when whatever the next HTC flagship phone, is.