Samsung Pay launches in Sweden

Samsung Pay's global reach continues to expand, with the payment service's launch in Sweden today. Galaxy owners with a compatible phone, Swedish SIM and credit or debit card can get up and running by opening the Samsung Pay app on their device. Technically today's launch is a beta with a relatively limited list of supported devices — the Galaxy A5 (2016), Galaxy S7 and Galaxy S7 edge. Support for the Galaxy A5 2017 and Gear S3 smartwatches will be added "soon," according to Samsung's landing page (opens in new tab).

Supported providers include Nordea, Eurocard, MasterCard, SEB, and Visa, with Handelsbanken, ICA Banken, re:member, Swedbank and Rikskuponger coming soon.

Today's launch comes a few weeks ahead of the anticipated Galaxy S8 launch event, where we may finally learn about a wider European rollout for Samsung Pay. Samsung Pay has ben live in the U.S. and Korea for more than a year, and recently expanded into Europe with a Spanish launch last summer. The service is set to go live imminently in India too, however so far it's been outpaced by the global spread of Apple Pay and Android Pay.

Alex Dobie
Executive Editor

Alex was with Android Central for over a decade, producing written and video content for the site, and served as global Executive Editor from 2016 to 2022.

  • @Alex any news on when it's coming to our shores (UK) ?
  • What's bad is I normally use Android Pay but then I started coming across a lot of stores that kept saying "No NFC!".... So not having my wallet on me, I simply tell the clerk debit and act like I'm reaching for my wallet. They push the button on their terminal and I open Samsung Pay while quickly putting it near the card reader.
    They get pis-sed off until it beeps and goes through. Then I get applause from the customers behind me.