What you need to know
- Samsung's shipments increased by 32% compared to the same period last year, allowing it to recapture the No.1 position after two years.
- Data from Counterpoint Research also revealed that the OnePlus Nord was the best-selling mid-range phone in India in the third quarter of 2020.
- Smartphone shipments in the country reportedly grew by 9% YoY last quarter, crossing 53 million units.
Smartphone shipments in India grew 9% YoY to reach over 53 million units in the third quarter of the year, according to data released by Counterpoint Research.
OnePlus continued to lead the affordable premium segment in the country, thanks to robust sales of its OnePlus 8 series. The OnePlus Nord, however, has proven to be even more popular in the country. Counterpoint says the Nord was the best-selling phone in the mid-range segment in India last quarter.
While Canalys had recently claimed that Xiaomi was the No.1 smartphone brand in the country in Q3 2020, data from Counterpoint Research says Samsung recaptured the top spot with a strong 32% YoY growth. Samsung held a market share of 24% in the third quarter of the year, up from 20% during the same period last year.
Xiaomi, on the other hand, saw its market share decline from 26% to 23% in the July-September period. Manufacturing constraints due to COVID-19 affected Xiaomi's supply chain, which led to a supply-demand gap.
Commenting on the country's market dynamics, senior research analyst Prachir Singh said:
Vivo was the third-largest smartphone vendor in the country during the quarter, while Realme grabbed the fourth spot. OPPO held on to the fifth position, thanks to its strong offline presence in the country.
The OnePlus Nord is one of the most impressive Android phones released this year. It has a smooth 90Hz AMOLED display, clean software, good battery life with 30W fast charging, and fast performance.
Get the best of Android Central in in your inbox, every day!
Thank you for signing up to Android Central. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.