Jen McEwen

The latest in our continuing series on living with Google Glass. Jen McEwen is the Chief Marketing Officer of (NSFW link). You can also find her on Google+.

Google glass is awesome and nerdy and clunky and not all that practical — but it's still bringing us together​

Google Glass is a device of contradictions. It's intended for communication, but it’s hard to talk to someone on it. It captures and shares moments immediately, but getting the shot just right is cumbersome. It connects you with the world, but could alienate you from the people in front of you. But as with all technology, it is what you make it.

First and foremost, Glass is a communications device. As it stands today, I find it’s not a very useful one. Exciting, sure. Practical? Not entirely. If you think of mobile as delivering bite-sized content, Glass and other current wearable tech deliver nibbles. So I’ve found, primarily, Glass is great for text and email notifications. It’s good for photos and videos because it makes it faster to capture authentic moments. The trade-off is it’s harder to capture those moments perfectly. But I suppose that imperfection is what makes it authentic.

The one-up Glass has over my phone is that it gives me the potential to interact with technology in a much more natural way. No one disagrees that it’s an indiscreet device — I’m wearing a bright blue clunky gadget on my face, for Pete’s sake. That aside, through Glass I could stay connected with friends and the world passively and immediately. Glass, as most wearable tech, pushes technology out of the way, ultimately making it more useful.

Well, not quite yet. But soon, I hope.

It’s just that right now Glass doesn’t blend into my everyday life seamlessly, and I suspect a good number of Glass users share my sentiment. It's in its infancy. The point is that it has potential, and that’s really exciting to think about. I seem to constantly meet people who are getting their device soon or are working on Glassware. As Glass gains more users and apps, we’ll see the device become less of a statement piece and more of a useful application of technology.

Cheers through Glass

It's surprisingly easy to meet someone new when you strap a computer to your face.

In the meantime, it’s a fantastic conversation starter and a great way to meet people. If you have any social anxiety, this is not the device for you. But if you’re the kind of person who prefers sitting at a bar talking to strangers over sitting in a quiet booth with your group of friends, you’ll love Google Glass.

Most of the people I interact with are in awe of the gadget. Walking down a city block wearing it has proven a difficult task to complete, as I find myself stopped often by curious strangers. I’m not complaining — I genuinely love sharing Glass with others. I see no better way to advocate new technology than to encourage people to try it for themselves.

It’s ironic that the skeptics say it distances you from the real world. But take a look around — everyone is face down on his or her phone or laptop. We’re already ignoring each other. Google Glass breaks the ice. Personally, I’ve never talked to as many strangers in my life. Sure, initially they're more interested in Glass than they are in the human attached to it, but we eventually find common ground — it’s human nature to want to connect. They ask me how I got my paws on it and if I've developed anything for it yet.

"Funny you should ask," I say. "My teammates and I made an adult app for this. We also let a couple of porn stars use it to record an adult video."

"But," I add as they slip it on their amused faces, "I might have forgotten to clean it." <evil laugh>

Was there ever any doubt that the adult industry would put Google Glass to good use?

Many in the adult industry were skeptical that people would actually enjoy Glass footage. Turns out, they do. Ours was a comedic take on Google Glass porn1, but the commentary from fans indicated that, yes, they do enjoy these new, intimate, real shots.

So even though Glass today is rife with contradictions, often polarizing, and not entirely practical, I'll continue to support it because it pushes the world forward. After all, we're never going to get a United Federation of Planets unless we continue to make lofty leaps in technology.

If nothing else, do it for Geordi La Forge.

1. Here's the technically safe-for-work video on YouTube, but you still might want to wait until you get home. 

From our Through Glass series ...

There are 36 comments

Paul Simiyu says:

Nice read. +1

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Gekko says:

hey now!

dannyd86 says:

..... PORN.....

I think I have issues lol

mhmmdy123 says:

I agree with you.

S_C_B says:


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seanjenkins says:

Adult things

Posted via Android Central App

If you are caught speeding and are wearing glass, you should be ticketed for reckless driving.

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veii says:

I don't care how hard their media try to normalise it, it's still some creepy Orwellian stuff.

Posted via Android Central App

crxssi says:

I couldn't agree more.

And she is right, a huge proportion of people already ARE rudely and recklessly head down looking at their phones all the time. Putting it on your face makes it just that much more creepy for those who you are supposed to be hanging with or talking to. Leave the damn thing at home or for times when you are alone and interact with those around you and stop being rude, distant, inconsiderate, unengaged, creepy, and/or voyeuristic.

The only reason it is a "conversation starter" and easy to "meet people" with Glass right now is because of the novelty.

"It connects you with the world, but could alienate you from the people in front of you. But as with all technology, it is what you make it. "

And based of what people make of their phones, we all know exactly how it will work with the majority of Glass and other "always on", "in/on your face" wearable tech users.

Glass isn't always-on.

Posted via Android Central App

HalizDad says:

Just because I'm driving down the road with an open container doesn't mean I'm drinking out of the open container...It's illegal.

Weirdo0815 says:

If simply wearing Glass while driving is enough to get you ticketed, because it CAN be a distraction, why not make all possible distractions illegal. Stereos, passengers, cup holders (since they entice you to have a drink), all drive-thru food. Heck, why don't we make single seat cars and duct tape everyone's hands to the 10 & 2 positions.

Sure, some idiot out there will inappropriately use Glass while driving but that doesn't mean the rest of us do. I for one love using it for navigation while driving; I feel its far safer to use for navigation than any phone, tablet, or in-dash navigation.

In the end, driving is a privilege, not a right. If you can't responsibly drive, regardless of the laws, then its time that privilege is taken from you. I have every intention of driving responsibly while wearing Glass.



alexlam24 says:


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Tateo says:

I have Glass and use it all the time for navigation purposes, as well as answer calls via bluetooth. it is GREAT! I love the darn thing.

Nathan Bael says:

Does it conflict with glasses? I can't comfortably wear contacts.

crxssi says:

It is "always-on" your face when you are wearing it.
And people around you don't know if it is "on" or "off", being used or not, watching them or not, etc.

To me, that is "always-on".

jackwagon06 says:

Paranoid? What about all those face recognition cameras in every store that match your face to better sell you things. Are you not going into society to do human things because everything, and I mean everything is "on". We are here, like it or not, in that "big brother world". Just using Android to a certain extent is an invasion, but one we all deal with. I mean it sincerely, as glass is not the issue that we as a society should worry about. There are other ways daily that you get spyed on without ever seeing glass. NSA anyone? Oops, I bet they just read that..

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crxssi says:


No. Sensible. And yes, I do care about privacy. Using your logic, since there are already cameras around, we might as well have them everywhere, and in bathrooms, and your car, and at your desk, and microphones recording too, etc... in for a penny, in for a pound. It is like saying since some people speed we might as well not have a speed limit. Or since some homes are burglarized, we might as well stop locking our doors.

And the discussion is far more than just about privacy, although it is certainly important.

jackwagon06 says:

You didn't use my logic. The things you say we might well allow are the things that you choose to do as an idividual:

Speed in your car
Rob a house, etc

The camera in the bathroom is illegal. Glass is not. You lock the door on your house to at least get some sort of security in a place you pay to live. The cameras everywhere (stores etc) are what we can't control. So using your logic, it contradicts why glass is "always on". Your not always speeding in your car just because your driving it.

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crxssi says:

I give up.

That video was hilarious!

eahinrichsen says:

Ahahahaha "enjoys boobs, buttholes and burritos."

Holy shit, I should not have been drinking coffee while watching that.

dazzer87 says:

So could pick up a hot chick in bar wearing this?

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dazzer87 says:

So could pick up a hot chick in bar wearing this?

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eahinrichsen says:

"But I suppose that imperfection is what makes it authentic."

That's a good point, and I think it's something we're just going to have to accept from wearable tech forever. Media captured from Glass is pretty much always going to have the same feel as shaky-cam movies, which definitely has its place, but it can be really frustrating, too.

Also, that Unknown Sources shirt is pretty awesome.

Jonneh says:

This was a very good writer. Should have them on the site more often. Good read! :-)

Lekoq Grande says:

deleted? hmmm amazing

RoninX says:

That video is hilarious. It's the funniest take I've seen yet on Google Glass.

(Probably NSFW at most workplaces, even though there isn't actual nudity...)

vansmack says:

Let's be honest here - hot chicks can pull anything off. No one would question Jen if she walked down the street wearing ski goggles in the summer.

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Lekoq Grande says:




jettie1767 says:

It is NOT always ON. And it is NOT always taking pictures or videos of surroundings. You have to tap it and say 'Ok Glass, take a picture/video or push the shutter to do any of these things. And you will see if it is on. The prism will have a square light and you can even read what's on it if you come close enough. I do agree that there is a time and place for it. Personally, I use it mostly when I am at home and I bring it with me only when I'm travelling/sightseeing.

TomD says:

So Phil, you OK with your daughters clicking porn links on dad's web site?

NSFW but OK for kids?

You getting free sexual favors?

A new all time low for professionalism at AC.

Jiten Mallik says:

So could pick up a hot chick in bar wearing this? Posted via Android Central App Firefighter Teeshirts

ajm135 says:

Wow really? your comments are just dumb. You know they've had other people that are not in the porn industry right? now regardless of her profession she is a google glass explorer and fits this article perfectly. It's only fitting they introduce the the people that will submit there opinions on the use of google glass in their lives and this is who she happens to work for and the website to the company she works for. At least he warned people.