Viewsonic heading to CES looking to enter the U.S. smartphone market

Count Viewsonic in for CES, this year bringing what they aim to be their first smartphone to enter the U.S. market, the Viewphone 3. 

According to product manager Mike Holstein, Viewsonic is doing well enough in their tablet ventures to warrant a move into smartphone sales in the states. They're not going bleeding edge here though, instead aiming squarely at the 'value market.' 

Specs on the Viewphone 3 read as a 3.5 inch display, 5MP camera, 800MHz Qualcomm processor and 512MB of RAM. It arrives running Gingerbread, and has no 4G capabilities. 

Android Central @ CES

The unsubsidized price reaffirms the value aspect of the phone, coming in at just $250 for use on AT&T and T-Mobile networks. Despite releasing in the US, it is the emerging markets where Viewsonic aims to make it with the Viewphone 3. It comes with a particularly popular feature in some of said markets, dual sim support.  

Holstein has also come out and said that Viewsonic will be continuing in phones, with some higher end devices being announced towards the middle of the year. More importantly those will be coming with Ice Cream Sandwich. 

Source: Forbes

Richard Devine