Foursquare is refocusing their flagship app with an emphasis on discovery

Foursquare announced plans to release a new design for its popular local search app for Android in the near future, along with word that it will permanently move its check-in feature to its recently launched Swarm app on Thursday.

The new design for the Foursquare app has been designed to look slightly different for each user. Foursquare states:

No two people view the world exactly the same, so no two people will have the same experience with the app. Once you teach Foursquare a couple things about you – add tastes, follow experts, or even just walk around for a few days – the app will be 100% yours.

The new version has also been made to work with Foursquare's Swarm app. A check-in button will appear inside the new app if Swarm is also installed on the device. Speaking of Swarm, Foursquare has confirmed it will officially move all check-ins to that app starting on Thursday, adding, "Don't worry; all your past check-ins, all your friends, all your photos, they're all automatically in Swarm.

Finally, the new Foursquare app will also get a new logo, replacing the current one that looks like a check-in checkmark. The company says, "We designed it to be a mix of map pin and superhero emblem. We've always thought of Foursquare as giving you superpowers to explore your city, and our new logo reflects that vision."

What do you think about these changes that Foursquare is bringing to its app in the next few weeks and do you like or dislike its new super hero logo?

Source: Foursquare blog

 

Reader comments

Foursquare is refocusing their flagship app with an emphasis on discovery

24 Comments

I hate it. I was very very annoyed when they forced me to install another app (Swarm) to keep using the check-in feature. I'm probably just going to stop using the app completely.

I agree. I have removed the app from my screen and never installed Swarm. It doesn't make any sense to have 2 apps. Just put all of this info into the one app and focus on the dev and support there.

People are really overreacting over this. Having 2 apps allows them to focus on discovery, not make people feel forced that they have to check in & release updates for each app faster plus each app is smaller now. The apps transition pretty smoothly & that part will just get better.

Sounds cool and innovative. Looking forward to the new design and the foursquare just for me and my ways. Should be very interesting to say the least. Bring it on!

Posted via Android Central App

It's so stupid now. It constantly goes back and forth between apps to do things that used to be done on one.

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I tried Swarm when it first launched and was underwhelmed. Have they at least added mayorships and badges back? Unique badges at least motivated me to remember to check in at cool places. With none of my friends on Swarm, what's the point?

I completely agree, I tried swarm and uninstalled it after a few days, I don't see my friends bothering to install another app to do what were doing with one all this time. And without the competitive aspect from friends, it's really no fun now. This reminds me of Netflix when they tried to split their services, yea that was on a much bigger scale, but I think they're gonna lose users in the end trying to overcomplicate things.

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Are location check in apps still popular? Isn't that like so 2012?

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Sad to say but my use has declined since the change. I would be curios as to the analytics after changing to Swarm.

My usage started to decline with the rollout of Swarm. Once I had redid my phone after the Kit Kat update I didn't bother to reinstall. Goodbye Foursquare nice knowing you.

Posted via Android Central App

Based on the "great" reviews here... and the "Rave" reviews on both the Foursquare and Swarm apps.... And the "positive" posts on the Foursquare Facebook page.... I would say someone made the wrong decision.

+100... Totally dumbasses at Fsquare exec meetings. They should ALL be fired. Fsquare is now completely useless for checkins and none of my friends are on Swarm. ZERO reason to use either app. LOL, good lucks idiots! F off into the pasture please

Yep, the huge majority of existing users hates it, hates the split and that they have to install two apps where one did just fine.

+1
I still check in because I like keeping track of places I've taken my kids, but they have made the process ridiculous... Such a bad idea.

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I, for one it seems, like the idea. I use Foursquare more and more to discover new places to check out in my city. I live in San Francisco where places are constantly popin' up. Now, when I see a new place that looks interesting I go to foursquare and add it to my "check it out" list. its a bit cumbersome in its present form but I hope they make it less so with check ins out of the picture.

I agree, Check ins are sooo 2012. Discovery is the next logical move if Foursquare is going to stay relevant.
From a business point of view, the discovery direction is easier to monetize. Yelp is an example of that. Foursquare will need to do it better ( and I think they can) to compete.

Why couldn't the one foursquare app keep check ins and also add the element of discovery? I like the idea of discovery but I like my checkins and badges and mayorships too!